AI Essay Verifier

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  Deadbot

  A deadbot, deathbot, or griefbot is a digital avatar, created with artificial intelligence, which resembles a person who is dead. Griefbots employ natural language processing and machine-learning techniques to approximate the style and personality of a deceased person. They may appear as chatbots, voice assistants, or animated avatars, and are often trained on an individual's digital remains. == History == Among the earliest researchers, Muhammad Aurangzeb Ahmad of the University of Washington, developed the Grandpa Bot project, a conversational simulation of his late father designed for his children to interact with. Other efforts include journalist James Vlahos's Dadbot, which evolved into the commercial platform HereAfter AI. Hossein Rahnama's Augmented Eternity research at MIT Media Lab and Toronto Metropolitan University, and game designer Jason Rohrer's "Project December", have enabled users to converse with language-model representations of loved ones. Early commercial projects such as Eternime, founded by Marius Ursache, also popularized the notion of interactive digital immortality. == Cultural and societal impact == Scholars have proposed frameworks and critiques addressing the ethics of these technologies. Tomasz Hollanek and Katarzyna Nowaczyk-Basińska developed a design-ethics taxonomy distinguishing the data donor, data recipient, and interactant. Edina Harbinja and Lilian Edwards formalized the concept of post-mortem privacy, and Carl J. Öhman at the Oxford Internet Institute studied the management of large-scale digital remains. Cultural acceptance varies: while some view them as expressions of remembrance, others regard them as unsettling or ethically problematic. Concerns have been raised about deadbots' potential for creating psychological harm. Griefbots are considered part of the phenomenon of artificial intimacy.

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  HTTP Strict Transport Security

  HTTP Strict Transport Security (HSTS) is a policy mechanism that helps to protect websites against man-in-the-middle attacks such as protocol downgrade attacks and cookie hijacking. It allows web servers to declare that web browsers (or other complying user agents) should automatically interact with it using only HTTPS connections, which provide Transport Layer Security (TLS/SSL), unlike the insecure HTTP used alone. HSTS is an IETF standards track protocol and is specified in RFC 6797. The HSTS Policy is communicated by the server to the user agent via an HTTP response header field named Strict-Transport-Security. HSTS Policy specifies a period of time during which the user agent should only access the server in a secure fashion. Websites using HSTS often do not accept clear text HTTP, either by rejecting connections over HTTP or systematically redirecting users to HTTPS (though this is not required by the specification). The consequence of this is that a user-agent not capable of doing TLS will not be able to connect to the site. The protection normally only applies after a user has visited the site at least once, relying on the principle of "trust on first use". The way this protection works is that when a user entering or selecting an HTTP (not HTTPS) URL to the site, the client, such as a Web browser, will automatically upgrade to HTTPS without making an HTTP request, thereby preventing any HTTP man-in-the-middle attack from occurring. To counteract this problem, an HSTS preload list maintained by Google Chrome and used by other major web browsers is maintained. If a domain is on this list, the browser skips the initial request and encrypts all communication immediately. Additional domains can be registered at no cost. == Specification history == The HSTS specification was published as RFC 6797 on 19 November 2012 after being approved on 2 October 2012 by the IESG for publication as a Proposed Standard RFC. The authors originally submitted it as an Internet Draft on 17 June 2010. With the conversion to an Internet Draft, the specification name was altered from "Strict Transport Security" (STS) to "HTTP Strict Transport Security", because the specification applies only to HTTP. The HTTP response header field defined in the HSTS specification however remains named "Strict-Transport-Security". The last so-called "community version" of the then-named "STS" specification was published on 18 December 2009, with revisions based on community feedback. The original draft specification by Jeff Hodges from PayPal, Collin Jackson, and Adam Barth was published on 18 September 2009. The HSTS specification is based on original work by Jackson and Barth as described in their paper "ForceHTTPS: Protecting High-Security Web Sites from Network Attacks". Additionally, HSTS is the realization of one facet of an overall vision for improving web security, put forward by Jeff Hodges and Andy Steingruebl in their 2010 paper The Need for Coherent Web Security Policy Framework(s). == HSTS mechanism overview == A server implements an HSTS policy by supplying a header over an HTTPS connection (HSTS headers over HTTP are ignored). For example, a server could send a header such that future requests to the domain for the next year (max-age is specified in seconds; 31,536,000 is equal to one non-leap year) use only HTTPS: Strict-Transport-Security: max-age=31536000. When a web application issues HSTS Policy to user agents, conformant user agents behave as follows: Automatically turn any insecure links referencing the web application into secure links (e.g. http://example.com/some/page/ will be modified to https://example.com/some/page/ before accessing the server). If the security of the connection cannot be ensured (e.g. the server's TLS certificate is not trusted), the user agent must terminate the connection and should not allow the user to access the web application. This helps protect web application users against some passive (eavesdropping) and active network attacks. A man-in-the-middle attacker has a greatly reduced ability to intercept requests and responses between a user and a web application server while the user's browser has HSTS Policy in effect for that web application. == Applicability == The most important security vulnerability that HSTS can fix is SSL-stripping man-in-the-middle attacks, first publicly introduced by Moxie Marlinspike in his 2009 BlackHat Federal talk "New Tricks For Defeating SSL In Practice". The SSL (and TLS) stripping attack works by transparently converting a secure HTTPS connection into a plain HTTP connection. The user can see that the connection is insecure, but crucially there is no way of knowing whether the connection should be secure. At the time of Marlinspike's talk, many websites did not use TLS/SSL, therefore there was no way of knowing (without prior knowledge) whether the use of plain HTTP was due to an attack, or simply because the website had not implemented TLS/SSL. Additionally, no warnings are presented to the user during the downgrade process, making the attack fairly subtle to all but the most vigilant. Marlinspike's sslstrip tool, presented at Black Hat DC 2009, fully automates the attack. HSTS addresses this problem by informing the browser that connections to the site should always use TLS/SSL. The HSTS header can be stripped by the attacker if this is the user's first visit. Google Chrome, Mozilla Firefox, Internet Explorer, and Microsoft Edge attempt to limit this problem by including a "pre-loaded" list of HSTS sites. Unfortunately this solution cannot scale to include all websites on the internet. See limitations, below. HSTS can also help to prevent having one's cookie-based website login credentials stolen by widely available tools such as Firesheep. Because HSTS is time limited, it is sensitive to attacks involving shifting the victim's computer time e.g. using false NTP packets. == Limitations == The initial request remains unprotected from active attacks if it uses an insecure protocol such as plain HTTP or if the URI for the initial request was obtained over an insecure channel. The same applies to the first request after the activity period specified in the advertised HSTS Policy max-age (sites should set a period of several days or months depending on user activity and behavior). === Solutions with preload list === Google Chrome, Mozilla Firefox, and Internet Explorer/Microsoft Edge address this limitation by implementing a "HSTS preloaded list", which is a list that contains known sites supporting HSTS. This list is distributed with the browser so that it uses HTTPS for the initial request to the listed sites as well. As previously mentioned, these pre-loaded lists cannot scale to cover the entire Web. A potential solution might be achieved by using DNS records to declare HSTS Policy, and accessing them securely via DNSSEC, optionally with certificate fingerprints to ensure validity (which requires running a validating resolver to avoid last mile issues). Junade Ali has noted that HSTS is ineffective against the use of false domains; by using DNS-based attacks, it is possible for a man-in-the-middle interceptor to serve traffic from an artificial domain which is not on the HSTS Preload list, this can be made possible by DNS Spoofing Attacks, or simply a domain name that misleadingly resembles the real domain name such as www.example.org instead of www.example.com. Even with an HSTS preloaded list, HSTS cannot prevent advanced attacks against TLS itself, such as the BEAST or CRIME attacks introduced by Juliano Rizzo and Thai Duong. Attacks against TLS itself are orthogonal to HSTS policy enforcement. Neither can it protect against attacks on the server - if someone compromises it, it will happily serve any content over TLS. === Privacy issues === HSTS can be used to near-indelibly tag visiting browsers with recoverable identifying data (supercookies) which can persist in and out of browser "incognito" privacy modes. By creating a web page that makes multiple HTTP requests to selected domains, for example, if twenty browser requests to twenty different domains are used, theoretically over one million visitors can be distinguished (220) due to the resulting requests arriving via HTTP vs. HTTPS; the latter being the previously recorded binary "bits" established earlier via HSTS headers. == Browser support == Chromium and Google Chrome since version 4.0.211.0 Firefox since version 4; with Firefox 17, Mozilla integrates a list of websites supporting HSTS. Opera since version 12 Safari since OS X Mavericks (version 10.9, late 2013) Internet Explorer 11 on Windows 8.1 and Windows 7 with KB3058515 installed (Released as a Windows Update in June 2015) Microsoft Edge and Internet Explorer 11 on Windows 10 BlackBerry 10 Browser and WebView since BlackBerry OS 10.3.3. == Deployment best practices == Depending on the actual deployment there are certain threats (e.g. cookie injection attacks) t

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  Electronic lab notebook

  An electronic lab notebook or electronic laboratory notebook (ELN) is a computer program designed to replace paper laboratory notebooks. Lab notebooks in general are used by scientists, engineers, and technicians to document research, experiments, and procedures performed in a laboratory. A lab notebook is often maintained to be a legal document and may be used in a court of law as evidence. Similar to an inventor's notebook, the lab notebook is also often referred to in patent prosecution and intellectual property litigation. Electronic lab notebooks offer many benefits to the user as well as organizations; they are easier to search upon, simplify data copying and backups, and support collaboration amongst many users. ELNs can have fine-grained access controls, and can be more secure than their paper counterparts. They also allow the direct incorporation of data from instruments, replacing the practice of printing out data to be stapled into a paper notebook. == Types == ELNs can be divided into two categories: "Specific ELNs" contain features designed to work with specific applications, scientific instrumentation or data types. "Cross-disciplinary ELNs" or "Generic ELNs" are designed to support access to all data and information that needs to be recorded in a lab notebook. Lab Platforms that combine an ELN, LIMS, and scientific data management together, all-in-one configurable software environment. Solutions range from specialized programs designed from the ground up for use as an ELN, to modifications or direct use of more general programs. Examples of using more general software as an ELN include using OpenWetWare, a MediaWiki install (running the same software that Wikipedia uses), WordPress, or the use of general note taking software such as OneNote as an ELN. ELN's come in many different forms. They can be standalone programs, use a client-server model, or be entirely web-based. Some use a lab-notebook approach, others resemble a blog. ELNs are embracing artificial intelligence and LLM technology to provide scientific AI chat assistants. A good many variations on the "ELN" acronym have appeared. Differences between systems with different names are often subtle, with considerable functional overlap between them. Examples include "ERN" (Electronic Research Notebook), "ERMS" (Electronic Resource (or Research or Records) Management System (or Software) and SDMS (Scientific Data (or Document) Management System (or Software). Ultimately, these types of systems all strive to do the same thing: Capture, record, centralize and protect scientific data in a way that is highly searchable, historically accurate, and legally stringent, and which also promotes secure collaboration, greater efficiency, reduced mistakes and lowered total research costs. == Objectives == A good electronic laboratory notebook should offer a secure environment to protect the integrity of both data and process, whilst also affording the flexibility to adopt new processes or changes to existing processes without recourse to further software development. The package architecture should be a modular design, so as to offer the benefit of minimizing validation costs of any subsequent changes that you may wish to make in the future as your needs change. A good electronic laboratory notebook should be an "out of the box" solution that, as standard, has fully configurable forms to comply with the requirements of regulated analytical groups through to a sophisticated ELN for inclusion of structures, spectra, chromatograms, pictures, text, etc. where a preconfigured form is less appropriate. All data within the system may be stored in a database (e.g. MySQL, MS-SQL, Oracle) and be fully searchable. The system should enable data to be collected, stored and retrieved through any combination of forms or ELN that best meets the requirements of the user. The application should enable secure forms to be generated that accept laboratory data input via PCs and/or laptops / palmtops, and should be directly linked to electronic devices such as laboratory balances, pH meters, etc. Networked or wireless communications should be accommodated for by the package which will allow data to be interrogated, tabulated, checked, approved, stored and archived to comply with the latest regulatory guidance and legislation. A system should also include a scheduling option for routine procedures such as equipment qualification and study related timelines. It should include configurable qualification requirements to automatically verify that instruments have been cleaned and calibrated within a specified time period, that reagents have been quality-checked and have not expired, and that workers are trained and authorized to use the equipment and perform the procedures. == Regulatory and legal aspects == The laboratory accreditation criteria found in the ISO 17025 standard needs to be considered for the protection and computer backup of electronic records. These criteria can be found specifically in clause 4.13.1.4 of the standard. Electronic lab notebooks used for development or research in regulated industries, such as medical devices or pharmaceuticals, are expected to comply with FDA regulations related to software validation. The purpose of the regulations is to ensure the integrity of the entries in terms of time, authorship, and content. Unlike ELNs for patent protection, FDA is not concerned with patent interference proceedings, but is concerned with avoidance of falsification. Typical provisions related to software validation are included in the medical device regulations at 21 CFR 820 (et seq.) and Title 21 CFR Part 11. Essentially, the requirements are that the software has been designed and implemented to be suitable for its intended purposes. Evidence to show that this is the case is often provided by a Software Requirements Specification (SRS) setting forth the intended uses and the needs that the ELN will meet; one or more testing protocols that, when followed, demonstrate that the ELN meets the requirements of the specification and that the requirements are satisfied under worst-case conditions. Security, audit trails, prevention of unauthorized changes without substantial collusion of otherwise independent personnel (i.e., those having no interest in the content of the ELN such as independent quality unit personnel) and similar tests are fundamental. Finally, one or more reports demonstrating the results of the testing in accordance with the predefined protocols are required prior to release of the ELN software for use. If the reports show that the software failed to satisfy any of the SRS requirements, then corrective and preventive action ("CAPA") must be undertaken and documented. Such CAPA may extend to minor software revisions, or changes in architecture or major revisions. CAPA activities need to be documented as well. Aside from the requirements to follow such steps for regulated industry, such an approach is generally a good practice in terms of development and release of any software to assure its quality and fitness for use. There are standards related to software development and testing that can be applied (see ref.).

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  Ciphertext expansion

  In cryptography, the term ciphertext expansion refers to the length increase of a message when it is encrypted. Many modern cryptosystems cause some degree of expansion during the encryption process, for instance when the resulting ciphertext must include a message-unique Initialization Vector (IV). Probabilistic encryption schemes cause ciphertext expansion, as the set of possible ciphertexts is necessarily greater than the set of input plaintexts. Certain schemes, such as Cocks Identity Based Encryption, or the Goldwasser-Micali cryptosystem result in ciphertexts hundreds or thousands of times longer than the plaintext. Ciphertext expansion may be offset or increased by other processes which compress or expand the message, e.g., data compression or error correction coding. == Reasons why Ciphertext expansion can occur == === Probabilistic Encryption === Probabilistic encryption schemes, such as the Goldwasser-Micali cryptosystem, necessarily produce ciphertexts that are longer than the original plaintexts. This is because the set of possible ciphertexts must be larger than the set of plaintexts to achieve semantic security. === Initialization Vectors (IVs) === Many block cipher modes of operation, like Cipher Block Chaining (CBC), require the use of an Initialization Vector (IV) that is unique for each message. The IV is typically appended to the ciphertext, resulting in expansion. === Redundancy and Error Correction === Some cryptographic schemes intentionally introduce redundancy or error correction codes into the ciphertext to protect against tampering or transmission errors. This added data increases the ciphertext size. === Specific Cryptosystems === Certain cryptographic schemes, such as Cocks Identity-Based Encryption, can produce ciphertexts that are hundreds or thousands of times longer than the original plaintext. This extreme expansion is a design choice to achieve the desired security properties. Ciphertext expansion can be offset or increased by other processes that compress or expand the message, such as data compression or error correction coding. The overall impact on message size depends on the relative strengths of these competing effects.

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  Ampere Computing

  Ampere Computing LLC is an American fabless semiconductor company that designs ARM-based central processing units (CPUs) with high core counts for use in cloud computing and data center environments. Founded in 2017 by former Intel president Renée James, the company is headquartered in Santa Clara, California, and operates as an independent subsidiary of SoftBank Group since November 2025. == History == Ampere Computing was founded in fall 2017 by Renée James, ex-President of Intel, with funding from The Carlyle Group. James acquired a team from MACOM Technology Solutions (formerly AppliedMicro) in addition to several industry hires to start the company. Ampere Computing is an ARM architecture licensee and develops its own server microprocessors. Ampere fabricates its products at TSMC. In April 2019, Ampere announced its second major investment round, including investment from Arm Holdings and Oracle Corporation. In June 2019, Nvidia announced a partnership with Ampere to bring support for Compute Unified Device Architecture (CUDA). In November 2019, Nvidia announced a reference design platform for graphics processing unit (GPU)-accelerated ARM-based servers including Ampere. In the first half of 2020, Ampere announced Ampere Altra, an 80-core processor, and Ampere Altra Max, a 128-core processor, without the use of simultaneous multithreading. In March 2020, the company announced a partnership with Oracle. In September 2020, Oracle said it would launch bare-metal and virtual machine instances in early 2021 based on Ampere Altra. In November 2020, Ampere was named one of the top 10 hottest semiconductor startups by CRN. In May 2021, the company announced a partnership with Microsoft. In April 2022, Ampere said that it had filed a confidential prospectus with the U.S. Securities and Exchange Commission, signaling its intent to go public. In June 2022, HPE announced their Gen11 ProLiant system would use Ampere Altra and Ampere Altra Max Cloud Native Processors. In July 2022, Google announced T2A instances using Ampere Altra in the Google cloud and in August 2022 Microsoft announced their instances of Ampere running in Azure. On March 19, 2025, investment holding company SoftBank Group announced it will acquire Ampere Computing for $6.5 billion. The deal finalized in November 2025, with Ampere remaining as an independent subsidiary with its headquarters in Santa Clara, California. == Products == Ampere develops ARM-based computer processors and CPU cores under their Altra brands. These are used in databases, media encoding, web services, network acceleration, mobile gaming, AI inference processing, and other applications and programs that need to scale. On February 5, 2018, Ampere announced the eMAG 8180 featuring 32x Skylark cores fabricated on TSMC's 16FF+ process. It supports a turbo of up to 3.3 GHz with a TDP of 125 W, 8ch 64-bit DDR4, up to 1 TB DDR4 per socket, and 42x PCIe 3.0 Lanes. The Skylark cores were based on AppliedMicro's X-Gene 3. Packet offers servers with the eMAG 8180 and 128 GB DRAM, 480 GB SSD, and 2x 10 Gbit/s networking. On September 19, 2018, Ampere announced the availability of a version featuring 16x Skylark cores. === 2020 === On March 3, 2020, Ampere announced the Ampere Altra featuring 80 cores fabricated on TSMC's N7 process for hyperscale computing. It was the first server-grade processor to include 80 cores and the Q80-30 conserves power by running at 161 W in use. The cores are semi-custom Arm Neoverse N1 cores with Ampere modifications. It supports a frequency of up to 3.3 GHz with TDP of 250 W, 8ch 72-bit DDR4, up to 4 TB DDR4-3200 per socket, 128x PCIe 4.0 Lanes, 1 MB L2 per core and 32 MB SLC. Ampere also announced their roadmap with Ampere Altra Max (2021) in development and AmpereOne (2022) defined. === 2021 === The 128-core Altra Max was released in 2021 and targeted hyperscale cloud providers. It uses the same server socket and platforms as Ampere Altra, and both products have one thread per core. The Altra Max CPUs provide 128 Arm v8.2+ cores per chip and run up to 3.0 GHz. They also support eight channels of DDR4-3200 memory and 128 lanes of PCIe Gen4. Also in 2021, Oracle launched its Oracle Cloud Infrastructure (OCI) using Ampere Altra processors. === 2022 === In February 2022, Ampere and Rigetti Computing announced a strategic partnership to create hybrid quantum-classical computers. The companies will combine Ampere's Altra Max CPUs with Rigetti's Quantum Processing Units (QPU) in cloud-based High-Performance Computing (HPC) environments. In April, Microsoft previewed its Azure Virtual Machines running on the Ampere Altra. The VMs run scale-out workloads, web servers, application servers, open source databases, cloud native .NET applications, Java applications, gaming servers, media servers, and other processes. In May, Ampere announced the sampling of AmpereOne CPUs, 5 nanometer chips based on its in-house Ampere-developed core. AmpereOne will add support for DDR5 main memory and PCIe Gen5 peripherals. On June 28, 2022, HPE became first tier-one server provider to offer compute with optimized cloud-native silicon for service providers and enterprises embracing cloud-native development with new line of HPE ProLiant RL Gen11 servers, using Ampere® Altra® and Ampere® Altra® Max processors, delivering high performance and power efficiency. === 2023 === During April 2023, Ampere released the Altra developer's kit, an IoT Prototype Kit based on Ampere Altra, aimed at cloud developers, available in 32-core, 64-core, and 80-core formats. === 2024 === In May 2024, Ampere updated its AmpereOne roadmap to 256 cores and announced a joint effort with Qualcomm on CPUs and accelerators. == Customers == Ampere's customers include Microsoft Azure, Tencent Cloud, Oracle, ByteDance, Hewlett Packard Enterprise (HPE), Cloudflare, Equinix, Kingsoft Cloud, Meituan, Scaleway, UCloud, Foxconn Industrial Internet, Gigabyte, Inspur, Cruise, Hetzner, Project Ronin, Wiwynn and Google Cloud Platform Cruise uses an Ampere Altra variant for its autonomous driving unit. The CPU was selected because of its throughput and low power consumption. In 2021, Oracle, Microsoft, Tencent, and ByteDance committed to using Ampere's customized chips, first announced in May. In April 2022, Microsoft previewed Ampere Altra processors in its new Azure D-and E- series virtual machines. The Dpsv5 series is built for Linux enterprise application types, and the Epsv5 series is for memory-intensive Linux workloads. They provide up to 64 vCPUs, include VM sizes with 2GiB, 4GiB, and 8GiB per vCPU memory configurations, up to 40 Gbit/s networking, and high-performance local SSD storage. In 2022, Microsoft's Ampere Altra-based Azure servers became the first cloud solution provider server to be Arm SystemReady SR certified. The Azure VMs, powered by Altra processors, were also the first to be SystemReady Virtual Environment standard certified. SystemReady defines a set of firmware and hardware standards as a baseline for system development for software developers, original equipment vendors, and chipmakers.

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  Business continuity and disaster recovery auditing

  Given organizations' increasing dependency on information technology (IT) to run their operations, business continuity planning (and its subset IT service continuity planning) covers the entire organization, while disaster recovery focuses on IT. Auditing documents covering an organization's business continuity and disaster recovery (BCDR) plans provides a third-party validation to stakeholders that the documentation is complete and does not contain material misrepresentations. == Overview == Often used together, the terms business continuity (BC) and disaster recovery (DR) are very different. BC refers to the ability of a business to continue critical functions and business processes after the occurrence of a disaster, whereas DR refers specifically to the IT functions of the business, albeit a subset of BC. == Metrics == The primary objective is to protect the organization in the event that all or part of its operations and/or computer services are rendered partially or completely unusable. === DR metrics === Minimizing downtime and data loss during disaster recovery is typically measured in terms of two key concepts: Recovery time objective (RTO), time until a system is completely up and running Recovery point objective (RPO), a measure of the ability to recover files by specifying a point in time the backup copy will restore to. == The auditor's role == Role of the Internal Auditor in Auditing a Disaster Recovery Plan (DRP): 1. Governance & Oversight - Confirm roles, responsibilities, and oversight are defined, and DRP aligns with risk appetite and continuity strategy. 2. Risk Assessment & BIA - Verify risk and impact assessments identify critical systems and define RTO/RPO. 3. Plan Design & Documentation - Ensure the DRP is current, complete, and includes key recovery procedures. 4. Testing & Validation - Confirm regular DRP testing occurs and results are used to improve the plan. 5. Backup & Recovery - Assess backup frequency and recovery capabilities against RTO/RPO targets. 6. Communication & Training - Verify staff are trained and communication protocols are in place for crises. 7. Maintenance & Improvement - Ensure the DRP is regularly updated and lessons learned are integrated. == Documentation == === Disaster recovery plan === A disaster recovery plan (DRP) is a documented process or set of procedures to execute an organization's disaster recovery processes and recover and protect a business IT infrastructure in the event of a disaster. It is "a comprehensive statement of consistent actions to be taken before, during and after a disaster". The disaster could be natural, environmental or man-made. Man-made disasters could be intentional (for example, an act of a terrorist) or unintentional (that is, accidental, such as the breakage of a man-made dam or even "fat fingers" - or errant commands entered - on a computer system). ==== Types of plans ==== Although there is no one-size-fits-all plan, there are three basic strategies: prevention, including proper backups, having surge protectors and generators detection, a byproduct of routine inspections, which may discover new (potential) threats correction The latter may include securing proper insurance policies, and holding a "lessons learned" brainstorming session. ==== Best practices ==== To maximize their effectiveness, DRPs are most effective when updated frequently, and should: be an integral part of all business analysis processes, be revisited at every major corporate acquisition, at every new product launch and at every new system development milestone. be thoroughly tested, not just unpracticed bureaucratic documentation Adequate records need to be retained by the organization. The auditor examines records, billings, and contracts to verify that records are being kept. One such record is a current list of the organization's hardware and software vendors. Such list is made and periodically updated to reflect changing business practices and as part of an IT asset management system. Copies of it are stored on and off site and are made available or accessible to those who require them. An auditor tests the procedures used to meet this objective and determine their effectiveness. === Relationship to BCPs === Disaster recovery is a subset of business continuity. Where DRP encompasses the policies, tools and procedures to enable recovery of data following a catastrophic event, BCP involves keeping all aspects of a business functioning regardless of potential disruptive events. As such, a business continuity plan is a comprehensive organizational strategy that includes the DRP as well as threat prevention, detection, recovery, and resumption of operations should a data breach or other disaster event occur. Therefore, BCP consists of five component plans: Business resumption plan Occupant emergency plan Continuity of operations plan Incident management plan Disaster recovery plan The first three components (business resumption, occupant emergency, and continuity of operations plans) do not deal with the IT infrastructure. The incident management plan (IMP) does deal with the IT infrastructure, but since it establishes structure and procedures to address cyber attacks against an organization's IT systems, it generally does not represent an agent for activating the DRP; thus DRP is the only BCP component of active interest to IT. == Testing == The overall categorization of tests are functional- and discussion-based. Types of tests include: tabletop exercises, checklists, simulations, parallel processing (testing recovery site while primary site is in operation), and full interruption (fail over) tests. These apply to both BC and DR. == Benefits == Like every insurance plan, there are benefits that can be obtained from proper business continuity planning, including: Studies have shown a correlation between higher spending on auditing fees and lower rates of Incidents. Minimizing risk of delays Guaranteeing the reliability of standby systems (even automating the failure detection and recovery in certain scenarios) Providing a standard for testing the plan Minimizing decision-making during a disaster Reducing potential legal liabilities Lowering unnecessarily stressful work environment === Planning and testing methodology === According to Geoffrey H. Wold of the Disaster Recovery Journal, the entire process involved in developing a Disaster Recovery Plan consists of 10 steps: Performing a risk assessment: The planning committee prepares a risk analysis and a business impact analysis (BIA) that includes a range of possible disasters. Each functional area of the organization is analyzed to determine potential consequences. Traditionally, fire has posed the greatest threat. A thorough plan provides for "worst case" situations, such as destruction of the main building. Establishing priorities for processing and operations: Critical needs of each department are evaluated and prioritized. Written agreements for alternatives selected are prepared, with details specifying duration, termination conditions, system testing, cost, any special security procedures, procedure for the notification of system changes, hours of operation, the specific hardware and other equipment required for processing, personnel requirements, definition of the circumstances constituting an emergency, process to negotiate service extensions, guarantee of compatibility, availability, non-mainframe resource requirements, priorities, and other contractual issues. Collecting data: This includes various lists (employee backup position listing, critical telephone numbers list, master call list, master vendor list, notification checklist), inventories (communications equipment, documentation, office equipment, forms, insurance policies, workgroup and data center computer hardware, microcomputer hardware and software, office supply, off-site storage location equipment, telephones, etc.), distribution register, software and data files backup/retention schedules, temporary location specifications, any other such lists, materials, inventories, and documentation. Pre-formatted forms are often used to facilitate the data gathering process. Organizing and documenting a written plan Developing testing criteria and procedures: reasons for testing include Determining the feasibility and compatibility of backup facilities and procedures. Identifying areas in the plan that need modification. Providing training to the team managers and team members. Demonstrating the ability of the organization to recover. Providing motivation for maintaining and updating the disaster recovery plan. Testing the plan: An initial "dry run" of the plan is performed by conducting a structured walk-through test. An actual test-run must be performed. Problems are corrected. Initial testing can be plan is done in sections and after normal business hours to minimize disruptions. Subsequent tests occur during normal business hours. === Caveats/controversie

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  Conditional disclosure of secrets

  Conditional disclosure of secrets (CDS) is a primitive, studied in information-theoretic cryptography, that allows distributed, non-communicating parties to coordinate the release of information to a third party. CDS was initially introduced for use in the context of private information retrieval, and has been related to communication complexity and non-local quantum computation. == Definition of conditional disclosure of secrets == The conditional disclosure of secrets setting involves three players; Alice, Bob and the referee. Alice receives an input x ∈ { 0 , 1 } n {\displaystyle x\in \{0,1\}^{n}} and a secret z ∈ { 0 , 1 } {\displaystyle z\in \{0,1\}} , and Bob receives a string y ∈ { 0 , 1 } n {\displaystyle y\in \{0,1\}^{n}} . A choice of Boolean function f : { 0 , 1 } 2 n → { 0 , 1 } {\displaystyle f:\{0,1\}^{2n}\rightarrow \{0,1\}} is fixed in advance and known to all players. Alice and Bob cannot communicate with one another, but share a string of random bits which we label r {\displaystyle r} . Alice and Bob compute messages m A = m A ( x , z , r ) {\displaystyle m_{A}=m_{A}(x,z,r)} and m B = m B ( y , r ) {\displaystyle m_{B}=m_{B}(y,r)} , which they send to the referee. The referee knows ( x , y ) {\displaystyle (x,y)} . A CDS protocol consists of the encoding maps applied by Alice and Bob. A protocol is said to be ϵ {\displaystyle \epsilon } -correct if, for all ( x , y ) ∈ f − 1 ( 1 ) {\displaystyle (x,y)\in f^{-1}(1)} , the referee can determine z {\displaystyle z} with probability 1 − ϵ {\displaystyle 1-\epsilon } . A protocol is said to be δ {\displaystyle \delta } -secure if, for all ( x , y ) ∈ f − 1 ( 0 ) {\displaystyle (x,y)\in f^{-1}(0)} the distribution of the messages is δ {\displaystyle \delta } close to a simulator distribution (in total variation distance), where the simulator distribution is independent of z {\displaystyle z} . The communication complexity of a CDS protocol P is the total number of bits of message sent by Alice and Bob. The CDS communication cost of a function, C D S ϵ , δ ( f ) {\displaystyle CDS_{\epsilon ,\delta }(f)} is the minimal communication cost of an ϵ {\displaystyle \epsilon } -correct, δ {\displaystyle \delta } secure protocol that implements f {\displaystyle f} . The randomness complexity and randomness cost of implementing a function in the CDS model are defined similarly, but consider the number of bits of shared random bits held by Alice and Bob. == Basic properties of the primitive == === Amplification === Supposing we have an ϵ {\displaystyle \epsilon } -correct and δ {\displaystyle \delta } -secure CDS protocol, it is known that we can find a new protocol which reduces the correctness and privacy errors at the expense of an increased communication and randomness cost. More specifically, the following theorem has been proven Theorem (Amplification). A CDS protocol for f which supports a single-bit secret with privacy and correctness error of 1/3 can be transformed into a new CDS protocol with privacy and correctness error of 2 − Ω ( k ) {\displaystyle 2^{-\Omega (k)}} and communication/randomness complexity which are larger than those of the original protocol by a multiplicative factor of O(k). In fact, somewhat more than the above theorem is true in that the size of the secret can also be made to be of length k {\displaystyle k} , while simultaneously reducing the correctness and privacy errors as above. The proof involves first encoding the secret z {\displaystyle z} into a secret sharing scheme, and then running the original CDS protocol on each share of the resulting scheme. === Closure === If a CDS protocol for a function f {\displaystyle f} is known, then certain simple modifications of f {\displaystyle f} have CDS protocols with similar efficiency. The simplest case is to consider a CDS protocol for function f {\displaystyle f} and ask for a similarly efficient protocol for the negation of f {\displaystyle f} , labelled ¬ f {\displaystyle \neg f} . This is addressed by the following theorem Theorem (CDS is closed under complement). Suppose that f has a CDS protocol with randomness cost of ρ {\displaystyle \rho } bits, communication complexity of t {\displaystyle t} bits, and privacy and correctness errors δ = ϵ = 2 − k {\displaystyle \delta =\epsilon =2^{-k}} . Then ¬ f {\displaystyle \neg f} has a CDS scheme with similar privacy and correctness errors, and randomness and communication complexity of O ( k 3 ρ 2 t + k 3 ρ 3 ) {\displaystyle O(k^{3}\rho ^{2}t+k^{3}\rho ^{3})} . The cost of a CDS protocol is also closed under formula's, in the following sense. Consider two functions f 1 {\displaystyle f_{1}} and f 2 {\displaystyle f_{2}} . Then, the communication and randomness costs of f 1 ∧ f 2 {\displaystyle f_{1}\wedge f_{2}} as well as f 1 ∨ f 2 {\displaystyle f_{1}\vee f_{2}} are not much larger than the sum of the costs for f 1 {\displaystyle f_{1}} and f 2 {\displaystyle f_{2}} . See Applebaum et al. for a precise statement. == Upper and lower bounds on communication cost == Given a function f {\displaystyle f} we would like to understand the communication and randomness costs to implement f {\displaystyle f} in the CDS setting. Towards understanding this, protocols for implementing CDS have been developed (which give an upper bound on the cost) and lower bound strategies have been developed. For most functions, there is a large gap between the known upper and lower bound, so understanding the cost of CDS remains largely an open problem. This section presents some of what is known so far about the cost of CDS. === Secret sharing based upper bound === A subject with a close relationship to CDS is secret sharing. Secret sharing constructions provide an upper bound on the cost of CDS protocols. A secret sharing scheme encodes a secret, s {\displaystyle s} into a set of shares S 1 , . . . , S n {\displaystyle S_{1},...,S_{n}} . Associated to any secret sharing scheme is an access structure, which consists of a set of authorized sets A = A 1 , . . . , A k {\displaystyle {\mathcal {A}}={A_{1},...,A_{k}}} with A i ⊆ { S 1 , . . . , S n } {\displaystyle A_{i}\subseteq \{S_{1},...,S_{n}\}} . The authorized sets are those subsets of the A i {\displaystyle A_{i}} from which it is possible to recover the secret recorded into the scheme. A succinct way to describe an access structure is in terms of a function f A : { 0 , 1 } n → { 0 , 1 } {\displaystyle f_{\mathcal {A}}:\{0,1\}^{n}\rightarrow \{0,1\}} . Each subset of the shares K [ x ] ⊂ { S 1 , . . . , S n } {\displaystyle K[x]\subset \{S_{1},...,S_{n}\}} is labelled by a string x ∈ { 0 , 1 } n {\displaystyle x\in \{0,1\}^{n}} such that x i = 1 {\displaystyle x_{i}=1} if and only if S i ∈ K {\displaystyle S_{i}\in K} . Then we define f A {\displaystyle f_{\mathcal {A}}} to be such that f A ( x ) = 1 {\displaystyle f_{\mathcal {A}}(x)=1} if and only if K [ x ] ∈ A {\displaystyle K[x]\in {\mathcal {A}}} . In words, the function f A {\displaystyle f_{\mathcal {A}}} is 1 when given an authorized subset as input, and 0 otherwise. A basic result in the theory of secret sharing is that an access structure A {\displaystyle {\mathcal {A}}} can be realized in a secret sharing scheme if and only if f A {\displaystyle f_{\mathcal {A}}} is monotone. The size of a secret sharing scheme is defined as the total number of bits in the shares S i {\displaystyle S_{i}} . For monotone functions, there is an upper bound on the communication cost in CDS for any monotone function f {\displaystyle f} in terms of the size of any secret sharing scheme with access structure given by f {\displaystyle f} , C D S ϵ = 0 , δ = 0 ( f ) ≤ S h a r i n g S i z e ( f ) {\displaystyle CDS_{\epsilon =0,\delta =0}(f)\leq SharingSize(f)} For some concrete classes of secret sharing schemes, this relationship can be extended to general (non-monotone) Boolean functions. This leads to an upper bound on CDS cost in terms of the size of any span program that computes f {\displaystyle f} , C D S ϵ = 0 , δ = 0 ( f ) ≤ S P k ( f ) {\displaystyle CDS_{\epsilon =0,\delta =0}(f)\leq SP_{k}(f)} The class of problems with efficient (polynomial size) span program is the complexity class M o d k L {\displaystyle Mod_{k}L} , so problems in this class have efficient CDS protocols. === Sub-exponential upper bounds for all functions === Using a matching vector family based construction, it has been proven that ∀ f , C D S ϵ = 0 , δ = 0 ( f ) ≤ 2 O ( n log ⁡ n ) {\displaystyle \forall f,\,\,\,\,\,\,CDS_{\epsilon =0,\delta =0}(f)\leq 2^{O({\sqrt {n\log n}})}} . The technique for this proof is similar to one used to prove upper bounds on private information retrieval. This upper bound on CDS also leads to sub-exponential upper bounds on the size of a large class of secret sharing schemes. === Lower bounds from communication complexity === In a CDS protocol, the referee is given the inputs ( x , y ) {\displaystyle (x,y)} . This means it is not clear if the messages sent by Alice a

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  Data deduplication

  In computing, data deduplication is a technique for eliminating duplicate copies of repeating data. Successful implementation of the technique can improve storage utilization, which may in turn lower capital expenditure by reducing the overall amount of storage media required to meet storage capacity needs. It can also be applied to network data transfers to reduce the number of bytes that must be sent. The deduplication process requires comparison of data 'chunks' (also known as 'byte patterns') which are unique, contiguous blocks of data. These chunks are identified and stored during a process of analysis, and compared to other chunks within existing data. Whenever a match occurs, the redundant chunk is replaced with a small reference that points to the stored chunk. Given that the same byte pattern may occur dozens, hundreds, or even thousands of times (the match frequency is dependent on the chunk size), the amount of data that must be stored or transferred can be greatly reduced. A related technique is single-instance (data) storage, which replaces multiple copies of content at the whole-file level with a single shared copy. While possible to combine this with other forms of data compression and deduplication, it is distinct from newer approaches to data deduplication (which can operate at the segment or sub-block level). Deduplication is different from data compression algorithms, such as LZ77 and LZ78. Whereas compression algorithms identify redundant data inside individual files and encodes this redundant data more efficiently, the intent of deduplication is to inspect large volumes of data and identify large sections – such as entire files or large sections of files – that are identical, and replace them with a shared copy. == Functioning principle == For example, a typical email system might contain 100 instances of the same 1 MB (megabyte) file attachment. Each time the email platform is backed up, all 100 instances of the attachment are saved, requiring 100 MB storage space. With data deduplication, only one instance of the attachment is actually stored; the subsequent instances are referenced back to the saved copy for deduplication ratio of roughly 100 to 1. Deduplication is often paired with data compression for additional storage saving: Deduplication is first used to eliminate large chunks of repetitive data, and compression is then used to efficiently encode each of the stored chunks. In computer code, deduplication is done by, for example, storing information in variables so that they don't have to be written out individually but can be changed all at once at a central referenced location. Examples are CSS classes and named references in MediaWiki. == Benefits == Storage-based data deduplication reduces the amount of storage needed for a given set of files. It is most effective in applications where many copies of very similar or even identical data are stored on a single disk. In the case of data backups, which routinely are performed to protect against data loss, most data in a given backup remain unchanged from the previous backup. Common backup systems try to exploit this by omitting (or hard linking) files that haven't changed or storing differences between files. Neither approach captures all redundancies, however. Hard-linking does not help with large files that have only changed in small ways, such as an email database; differences only find redundancies in adjacent versions of a single file (consider a section that was deleted and later added in again, or a logo image included in many documents). In-line network data deduplication is used to reduce the number of bytes that must be transferred between endpoints, which can reduce the amount of bandwidth required. See WAN optimization for more information. Virtual servers and virtual desktops benefit from deduplication because it allows nominally separate system files for each virtual machine to be coalesced into a single storage space. At the same time, if a given virtual machine customizes a file, deduplication will not change the files on the other virtual machines—something that alternatives like hard links or shared disks do not offer. Backing up or making duplicate copies of virtual environments is similarly improved. == Classification == === Post-process versus in-line deduplication === Deduplication may occur "in-line", as data is flowing, or "post-process" after it has been written. With post-process deduplication, new data is first stored on the storage device and then a process at a later time will analyze the data looking for duplication. The benefit is that there is no need to wait for the hash calculations and lookup to be completed before storing the data, thereby ensuring that store performance is not degraded. Implementations offering policy-based operation can give users the ability to defer optimization on "active" files, or to process files based on type and location. One potential drawback is that duplicate data may be unnecessarily stored for a short time, which can be problematic if the system is nearing full capacity. Alternatively, deduplication hash calculations can be done in-line: synchronized as data enters the target device. If the storage system identifies a block which it has already stored, only a reference to the existing block is stored, rather than the whole new block. The advantage of in-line deduplication over post-process deduplication is that it requires less storage and network traffic, since duplicate data is never stored or transferred. On the negative side, hash calculations may be computationally expensive, thereby reducing the storage throughput. However, certain vendors with in-line deduplication have demonstrated equipment which performs in-line deduplication at high rates. Post-process and in-line deduplication methods are often heavily debated. === Data formats === The SNIA Dictionary identifies two methods: Content-agnostic data deduplication – a data deduplication method that does not require awareness of specific application data formats. Content-aware data deduplication – a data deduplication method that leverages knowledge of specific application data formats. === Source versus target deduplication === Another way to classify data deduplication methods is according to where they occur. Deduplication occurring close to where data is created, is referred to as "source deduplication". When it occurs near where the data is stored, it is called "target deduplication". Source deduplication ensures that data on the data source is deduplicated. This generally takes place directly within a file system. The file system will periodically scan new files creating hashes and compare them to hashes of existing files. When files with same hashes are found then the file copy is removed and the new file points to the old file. Unlike hard links however, duplicated files are considered to be separate entities and if one of the duplicated files is later modified, then using a system called copy-on-write a copy of that changed file or block is created. The deduplication process is transparent to the users and backup applications. Backing up a deduplicated file system will often cause duplication to occur resulting in the backups being bigger than the source data. Source deduplication can be declared explicitly for copying operations, as no calculation is needed to know that the copied data is in need of deduplication. This leads to a new form of link on file systems, called a reference-counted link, or reflink, in some systems (e.g. Linux), or a cloned file on macOS, where one or more inodes (file information entries) are made to share some or all of their data. It is named analogously to hard links, which work at the inode level, and symbolic links, which work at the filename level.The individual entries have a copy-on-write behavior that is non-aliasing, i.e. changing one copy afterwards will not affect other copies. Microsoft's ReFS also supports this operation. Target deduplication is the process of removing duplicates when the data was not generated at that location. Example of this would be a server connected to a SAN/NAS, The SAN/NAS would be a target for the server (target deduplication). The server is not aware of any deduplication, the server is also the point of data generation. A second example would be backup. Generally this will be a backup store such as a data repository or a virtual tape library. === Deduplication methods === One of the most common forms of data deduplication implementations works by comparing chunks of data to detect duplicates. For that to happen, each chunk of data is assigned an identification, calculated by the software, typically using cryptographic hash functions. In many implementations, the assumption is made that if the identification is identical, the data is identical, even though this cannot be true in all cases due to the pigeonhole principle; other implementations do not as

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  Verbot

  The Verbot (short for Verbal-Robot) was a chatbot program and artificial intelligence software development kit (SDK) designed for Windows and web platforms. == Early beginning == The origin of verbot traces back to Michael Mauldin's research during his time as a graduate student and post-doctoral fellow at Carnegie Mellon University. The creative foundation also stems from Peter Plantec's work in personality psychology and art direction. === Historic outline === In 1994, Michael Loren Mauldin, founder of Lycos, Inc., developed a prototype chatbot, Julia, which competed in the internationally known Turing test, for the coveted Loebner Prize. The Turing test matches computer scientist judges against machines to see if they can distinguish a computer from a real human. Julia was refined and developed, and in 1997, Dr. Mauldin and Peter Plantec, a clinical psychologist and animator, formed Virtual Personalities, Inc. (now Conversive, Inc.) in order to create a virtual human interface that would incorporate real-time animation as well as speech and natural language processing. The initial release, a stand-alone virtual person called Sylvie, was beta-tested to the public. This release was well received, and finally, after several versions, the production release (deemed version 3) of the Verbally Enhanced Software Robot, or Verbot, was deployed in fall 2000. The grandfather of all Verbots is Rog-O-Matic, which, although it could not talk, could and did explore a virtual world. Julia has been active on the internet in one form or another since 1989. A close cousin of Julia is Lycos, a robot that explores the World Wide Web and answers questions about it. Sylvie was the first Verbot with a face and a voice. Sylvie was the first Virtual Human with advanced, flexible interfacing capability. === Beginnings === The Virtual Personalities story goes back to 1978, where Mauldin was attending Rice University. Fascinated by the idea of ELIZA, he proceeded to write a program called "PET" for his 8 kilobyte Commodore PET Computer. PET included simple induction as a way to post new information, for example: Subject: I like my friend (later) Subject: I like food. PET: I have heard that food is your friend. Meanwhile, Plantec was separately designing a personality for "Entity", a theoretical virtual human that would interact comfortably with humans without pretending to be one. At that time the technology was not advanced enough to realize Entity. Mauldin got so involved with this that he majored in Computer Science and minored in Linguistics. === Rogue === In the late seventies and early eighties, a popular computer game at universities was Rogue, an implementation of Dungeons and Dragons where the player would descend 26 levels in a randomly created dungeon, fighting monsters, gathering treasure, and searching for the elusive "Amulet of Yendor". Mauldin was one of four grad students who devoted a large amount of time to building a program called "Rog-O-Matic" capable of retrieving the amulet and emerging victorious from the dungeon. === TinyMUD === In 1989, when James Aspnes at Carnegie Mellon created the first TinyMUD (a descendant of MUD and AberMUD), Mauldin was one of the first to create a computer player that would explore the text-based world of TinyMUD. But his first robot, Gloria, gradually accreted more and more linguistic ability, to the point that it could pass the "unsuspecting" Turing test. In this version of the test, the human has no reason to suspect that one of the other occupants of the room is controlled by a computer, and so is more polite and asks fewer probing questions. The second generation of Mauldin's TinyMUD robots was Julia, created on Jan. 8, 1990. Julia slowly developed into a more and more capable conversational agent, and assumed useful duties in the TinyMUD world, including tour guide, information assistant, note-taker, and message-relayer. She could even play the card game hearts along with the other human players. In 1991, Julia attended the first Loebner Prize contest in Boston, Massachusetts. Although she only finished third, she was ranked by one judge as more human than one of the human confederates, winning a coveted certificate of humanness in the world's first restricted Turing test. Julia continued to log in to various TinyMUD's and TinyMucks for the next seven years, and chatted with hundreds of people a month over the internet. === Lycos === Julia's job was to explore a virtual world consisting of pages of textual descriptions, with links between them, and to construct an internal map of that world and answer questions about it (including path information such as the shortest route from one room to another, and matching information, such as which rooms contained a certain kind of object or textual description). It was therefore only a very short cognitive leap from Julia to Lycos, another robotic agent that explores a virtual world made of hyperlinked pages of text, and which answers questions about those pages. Sylvie was born and her abilities were expanded greatly to include interfacing with computers and control systems via her serial ports. === Sylvie === Sylvie was the first intelligent animated virtual human. She was designed both as a conversation agent and as a virtual human interface that would form a bridge between the two. She became more popular as a conversation agent, but her designers believe she serves as a prototype for future virtual human interface design that will help us all cope with the increasing complexity of technology. As an aside, Plantec noticed that a large number of Sylvies have been sold in Southeast Asia. Upon investigation, he found out that students had discovered a "test" mode that would allow them to type in English sentences that Sylvie would pronounce in her somewhat stylized English. == Ownership == In 1997, Dr. Mauldin and Peter Plantec formed Virtual Personalities, Inc. to create Natural Language Processing solutions for companies. In 2001 Virtual Personalities, Inc. became Conversive, Inc. to reflect the focus on providing Customer Service and Marketing to the Enterprise Market. In late 2012 Avaya, Inc. acquired Conversive's assets including Verbots. == Verbot versions == The Verbot 4 version was created and released in 2004. In 2005 Version 4.1 of the Verbot Software was released with many feature enhancements and bug fixes, including built-in support for embedding C# code in outputs and conditionals. In early 2006 Conversive launched Verbots Online allowing Verbot 4 users to upload their knowledge and show off their bots to the world. In 2009 Version 5 was released, completely free and fully featured. In early 2012 the last version of Verbot, 5.0.1.2, was released to the general public with support for Windows 7. Later in 2012 Verbots Online completely shut down. == Verbots today == Verbots.com, its community of users, and its forums no longer exist, but the software and users can still be found. There has been no active development since the early 2012 release of Verbot 5.0.1.2.

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  Viral marketing

  Viral marketing is a business strategy that uses existing social networks to promote a product or service on social media platforms. Its name refers to how consumers spread information about a product with other people, much in the same way that a virus spreads from one person to another. It can be delivered by word of mouth, or enhanced by the network effects of the Internet and mobile networks. The concept is often misused or misunderstood, as people apply it to any successful enough story without taking into account the word "viral". Viral advertising is personal and, while coming from an identified sponsor, it does not mean businesses pay for its distribution. Most of the well-known viral ads circulating online are ads paid by a sponsor company, launched either on their own platform (company web page or social media profile) or on social media websites such as YouTube. Consumers receive the page link from a social media network or copy the entire ad from a website and pass it along through e-mail or posting it on a blog, web page or social media profile. Viral marketing may take the form of video clips, advergames, ebooks, brandable software, images, text messages, email messages, or web pages. The most commonly utilized transmission vehicles for viral messages include pass-along based, incentive based, trendy based, and undercover based. However, the creative nature of viral marketing enables an "endless amount of potential forms and vehicles the messages can utilize for transmission", including mobile devices. The ultimate goal of marketers interested in creating successful viral marketing programs is to create viral messages that appeal to individuals with high social networking potential (SNP) and that have a high probability of being presented and spread by these individuals and their competitors in their communications with others in a short period. The term "viral marketing" has also been used pejoratively to refer to stealth marketing campaigns—marketing strategies that advertise a product to people without them knowing they are being marketed to. == History == The emergence of "viral marketing", as an approach to advertisement, has been tied to the popularization of the notion that ideas spread like viruses. The field that developed around this notion, memetics, peaked in popularity in the 1990s. As this then began to influence marketing gurus, it took on a life of its own in that new context. The brief career of Australian pop singer Marcus Montana is largely remembered as an early example of viral marketing. In early 1989, thousands of posters declaring "Marcus is Coming" were placed around Sydney, generating discussion and interest within the media and the community about the meaning of the mysterious advertisements. The campaign successfully made Montana's musical debut a talking point, but his subsequent music career was a failure. The term is found in PC User magazine in 1989 with a somewhat differing meaning. It was later used by Jeffrey Rayport in the 1996 Fast Company article "The Virus of Marketing", and Tim Draper and Steve Jurvetson of the venture capital firm Draper Fisher Jurvetson in 1997 to describe Hotmail's practice of appending advertising to outgoing mail from their users. Doug Rushkoff, a media critic, wrote about viral marketing on the Internet in 1996. Bob Gerstley wrote about algorithms designed to identify people with high "social networking potential." Gerstley employed SNP algorithms in quantitative marketing research. In 2004, the concept of the alpha user was coined to indicate that it had now become possible to identify the focal members of any viral campaign, the "hubs" who were most influential. Alpha users could be targeted for advertising purposes most accurately in mobile phone networks, due to their personal nature. In early 2013, the first ever Viral Summit was held in Las Vegas. == Factors == Marketer Jonah Berger defines six key factors that drive virality, organized in an acronym called STEPPS: Social currency – the better something makes people look, the more likely they will be to share it Triggers – things that are "top of mind" are more likely to be "tip of the tongue" Emotion – when people care, they share Public – the easier something is to see, the more likely people are to imitate it Practical value – people share useful information to help others Stories – like a Trojan Horse, stories carry messages and ideas along for the ride. Another important factor that drives virality is the propagativity of the content, referring to the ease with which consumers can redistribute it. == Psychology == To form deeper connections with viewers and increase the chances of virality, many marketers use psychological principles. They argue that this approach is scientific and can foster an environment where the odds of gaining traction are much higher. People find psychological safety and can develop a sense of trust when more people interact with online content. For this reason, marketers work to develop media that resonates with viewers on a deeper, emotional level as this approach frequently results in higher engagement. This level of interaction serves as a sign of approval, reducing the personal risk that is subconsciously linked to associating oneself with a company or brand’s content. Professor Jonah Berger at the University of Pennsylvania's Wharton School of Business affirms that marketing campaigns that trigger psychological responses linked to strong emotions tend to perform better. In particular, Berger found that positive emotions like happiness, joy, and excitement have more successful share rates than their negative counterparts. This outcome results from the human instinct to respond more positively to content with activating emotions, increasing the desire to share content, which contributes to its virality. Viral marketing utilizes the primitive feeling of frisson to increase their view and share counts. This feeling of excitement is considered powerful because of its ability to cause a physical response. From increased heart rates to full body chills, Professor Brent Coker at the University of Melbourne describes that this approach to marketing triggers a primitive response that immerses the viewer in the content on a deeper level. Researchers Juliana Fernandes from the University of Florida and Sigal Segev from the Florida International University also found that people are more inclined to share emotional campaigns over those that are heavily informational. They claim that consumers do not often care to learn about a product’s actual features and benefits. Instead, people prefer to be immersed in experience-based content that creates an emotional impact. Companies and brands can benefit from treating their content in this manner and go viral more frequently than those who do not. Social proof is another psychological phenomenon that impacts viral content. Experts in this field argue that it is a natural instinct to want to behave similarly to others because it results in positive validation. This phenomenon explains the human need to conform, so marketers focus on creating engaging content that encourages interactions and causes a snowball effect. This subconsciously influences people to like, comment, and share if they already see others doing the same. Social proof goes further by providing people with a form of social currency. When individuals interact with and share content, they become associated with the topics at hand. People naturally tend to perceive one another, and this pattern carries over to the digital world. As a result, many people tend to be vigilant about the viral marketing they engage with, since they want to be perceived positively. Companies and brands have the opportunity to develop social currency themselves by aligning with their target audiences and creating marketing campaigns that fit their interests or match their values. == Methods and metrics == According to marketing professors Andreas Kaplan and Michael Haenlein, to make viral marketing work, three basic criteria must be met, i.e., giving the right message to the right messengers in the right environment: Messenger: Three specific types of messengers are required to ensure the transformation of an ordinary message into a viral one: market mavens, social hubs, and salespeople. Market mavens are individuals who are continuously 'on the pulse' of things (information specialists); they are usually among the first to get exposed to the message and who transmit it to their immediate social network. Social hubs are people with an exceptionally large number of social connections; they often know hundreds of different people and have the ability to serve as connectors or bridges between different subcultures. Salespeople might be needed who receive the message from the market maven, amplify it by making it more relevant and persuasive, and then transmit it to the social hub for further distr

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  WYSIWYS

  In cryptography, What You See Is What You Sign (WYSIWYS) is a property of digital signature systems that ensures the semantic content of signed messages can not be changed, either by accident or intent. == Mechanism of WYSIWYS == When digitally signing a document, the integrity of the signature relies not just on the soundness of the digital signature algorithms that are used, but also on the security of the computing platform used to sign the document. The WYSIWYS property of digital signature systems aims to tackle this problem by defining a desirable property that the visual representation of a digital document should be consistent across computing systems, particularly at the points of digital signature and digital signature verification. It is relatively easy to change the interpretation of a digital document by implementing changes on the computer system where the document is being processed, and the greater the semantic distance, the easier it gets. From a semantic perspective this creates uncertainty about what exactly has been signed. WYSIWYS is a property of a digital signature system that ensures that the semantic interpretation of a digitally signed message cannot be changed, either by accident or by intent. This property also ensures that a digital document to be signed can not contain hidden semantic content that can be revealed after the signature has been applied. Though a WYSIWYS implementation is only as secure as the computing platform it is running on, various methods have been proposed to make WYSIWYS more robust. The term WYSIWYS was coined by Peter Landrock and Torben Pedersen to describe some of the principles in delivering secure and legally binding digital signatures for Pan-European projects.

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  Strong cryptography

  Strong cryptography or cryptographically strong are general terms used to designate the cryptographic algorithms that, when used correctly, provide a very high (usually insurmountable) level of protection against any eavesdropper, including the government agencies. There is no precise definition of the boundary line between the strong cryptography and (breakable) weak cryptography, as this border constantly shifts due to improvements in hardware and cryptanalysis techniques. These improvements eventually place the capabilities once available only to the NSA within the reach of a skilled individual, so in practice there are only two levels of cryptographic security, "cryptography that will stop your kid sister from reading your files, and cryptography that will stop major governments from reading your files" (Bruce Schneier). The strong cryptography algorithms have high security strength, for practical purposes usually defined as a number of bits in the key. For example, the United States government, when dealing with export control of encryption, considered as of 1999 any implementation of the symmetric encryption algorithm with the key length above 56 bits or its public key equivalent to be strong and thus potentially a subject to the export licensing. To be strong, an algorithm needs to have a sufficiently long key and be free of known mathematical weaknesses, as exploitation of these effectively reduces the key size. At the beginning of the 21st century, the typical security strength of the strong symmetrical encryption algorithms is 128 bits (slightly lower values still can be strong, but usually there is little technical gain in using smaller key sizes). Demonstrating the resistance of any cryptographic scheme to attack is a complex matter, requiring extensive testing and reviews, preferably in a public forum. Good algorithms and protocols are required (similarly, good materials are required to construct a strong building), but good system design and implementation is needed as well: "it is possible to build a cryptographically weak system using strong algorithms and protocols" (just like the use of good materials in construction does not guarantee a solid structure). Many real-life systems turn out to be weak when the strong cryptography is not used properly, for example, random nonces are reused A successful attack might not even involve algorithm at all, for example, if the key is generated from a password, guessing a weak password is easy and does not depend on the strength of the cryptographic primitives. A user can become the weakest link in the overall picture, for example, by sharing passwords and hardware tokens with the colleagues. == Background == The level of expense required for strong cryptography originally restricted its use to the government and military agencies, until the middle of the 20th century the process of encryption required a lot of human labor and errors (preventing the decryption) were very common, so only a small share of written information could have been encrypted. US government, in particular, was able to keep a monopoly on the development and use of cryptography in the US into the 1960s. In the 1970, the increased availability of powerful computers and unclassified research breakthroughs (Data Encryption Standard, the Diffie-Hellman and RSA algorithms) made strong cryptography available for civilian use. Mid-1990s saw the worldwide proliferation of knowledge and tools for strong cryptography. By the 21st century the technical limitations were gone, although the majority of the communication were still unencrypted. At the same the cost of building and running systems with strong cryptography became roughly the same as the one for the weak cryptography. The use of computers changed the process of cryptanalysis, famously with Bletchley Park's Colossus. But just as the development of digital computers and electronics helped in cryptanalysis, it also made possible much more complex ciphers. It is typically the case that use of a quality cipher is very efficient, while breaking it requires an effort many orders of magnitude larger - making cryptanalysis so inefficient and impractical as to be effectively impossible. == Cryptographically strong algorithms == This term "cryptographically strong" is often used to describe an encryption algorithm, and implies, in comparison to some other algorithm (which is thus cryptographically weak), greater resistance to attack. But it can also be used to describe hashing and unique identifier and filename creation algorithms. See for example the description of the Microsoft .NET runtime library function Path.GetRandomFileName. In this usage, the term means "difficult to guess". An encryption algorithm is intended to be unbreakable (in which case it is as strong as it can ever be), but might be breakable (in which case it is as weak as it can ever be) so there is not, in principle, a continuum of strength as the idiom would seem to imply: Algorithm A is stronger than Algorithm B which is stronger than Algorithm C, and so on. The situation is made more complex, and less subsumable into a single strength metric, by the fact that there are many types of cryptanalytic attack and that any given algorithm is likely to force the attacker to do more work to break it when using one attack than another. There is only one known unbreakable cryptographic system, the one-time pad, which is not generally possible to use because of the difficulties involved in exchanging one-time pads without them being compromised. So any encryption algorithm can be compared to the perfect algorithm, the one-time pad. The usual sense in which this term is (loosely) used, is in reference to a particular attack, brute force key search — especially in explanations for newcomers to the field. Indeed, with this attack (always assuming keys to have been randomly chosen), there is a continuum of resistance depending on the length of the key used. But even so there are two major problems: many algorithms allow use of different length keys at different times, and any algorithm can forgo use of the full key length possible. Thus, Blowfish and RC5 are block cipher algorithms whose design specifically allowed for several key lengths, and who cannot therefore be said to have any particular strength with respect to brute force key search. Furthermore, US export regulations restrict key length for exportable cryptographic products and in several cases in the 1980s and 1990s (e.g., famously in the case of Lotus Notes' export approval) only partial keys were used, decreasing 'strength' against brute force attack for those (export) versions. More or less the same thing happened outside the US as well, as for example in the case of more than one of the cryptographic algorithms in the GSM cellular telephone standard. The term is commonly used to convey that some algorithm is suitable for some task in cryptography or information security, but also resists cryptanalysis and has no, or fewer, security weaknesses. Tasks are varied, and might include: generating randomness encrypting data providing a method to ensure data integrity Cryptographically strong would seem to mean that the described method has some kind of maturity, perhaps even approved for use against different kinds of systematic attacks in theory and/or practice. Indeed, that the method may resist those attacks long enough to protect the information carried (and what stands behind the information) for a useful length of time. But due to the complexity and subtlety of the field, neither is almost ever the case. Since such assurances are not actually available in real practice, sleight of hand in language which implies that they are will generally be misleading. There will always be uncertainty as advances (e.g., in cryptanalytic theory or merely affordable computer capacity) may reduce the effort needed to successfully use some attack method against an algorithm. In addition, actual use of cryptographic algorithms requires their encapsulation in a cryptosystem, and doing so often introduces vulnerabilities which are not due to faults in an algorithm. For example, essentially all algorithms require random choice of keys, and any cryptosystem which does not provide such keys will be subject to attack regardless of any attack resistant qualities of the encryption algorithm(s) used. == Legal issues == Widespread use of encryption increases the costs of surveillance, so the government policies aim to regulate the use of the strong cryptography. In the 2000s, the effect of encryption on the surveillance capabilities was limited by the ever-increasing share of communications going through the global social media platforms, that did not use the strong encryption and provided governments with the requested data. Murphy talks about a legislative balance that needs to be struck between the power of the government that are broad enough to be able to follow the qui

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  Enterprise resource planning

  Enterprise resource planning (ERP) is the integrated management of main business processes, often in real time and mediated by software and technology. ERP is usually referred to as a category of business management software—typically a suite of integrated applications—that an organization can use to collect, store, manage and interpret data from many business activities. The finance module in particular is essential to a suite of applications meeting the definition of an ERP system. The finance module provides the system of record for the organisation; recording the commercial impact of the business operations in the General Ledger. ERP systems can be local-based or cloud-based. Cloud-based applications have grown rapidly since the early 2010s due to the increased efficiencies arising from information being readily available from any location with Internet access. However, ERP differs from integrated business management systems by including planning all resources that are required in the future to meet business objectives. This includes plans for getting suitable staff and manufacturing capabilities for future needs. ERP provides an integrated and continuously updated view of core business processes, typically using a shared database managed by a database management system. ERP systems track business resources—cash, raw materials, production capacity—and the status of business commitments: orders, purchase orders, and payroll. The applications that make up the system share data across various departments (manufacturing, purchasing, sales, accounting, etc.) that provide the data. ERP facilitates information flow between all business functions and manages connections to outside stakeholders. Estimates of the size of the global ERP market range between USD $78 and $81 billion in 2026 . Though early ERP systems focused on large enterprises, smaller enterprises increasingly use ERP systems. The ERP system integrates varied organizational systems and facilitates error-free transactions and production, thereby enhancing the organization's efficiency. However, developing an ERP system differs from traditional system development. ERP systems run on a variety of computer hardware and network configurations, typically using a database as an information repository. == Origin == Business and technology research and advisory firm Gartner is credited for first using the acronym ERP in the 1990s. The term captured a functional extension of two manufacturing-based concepts, material requirements planning (MRP) and manufacturing resource planning (MRP II). Without replacing these terms, ERP came to represent a larger whole that reflected the evolution of application integration beyond manufacturing. Not all ERP packages are developed from a manufacturing core; ERP vendors variously began assembling their packages with finance-and-accounting, maintenance, and human-resource components. By the mid-1990s ERP systems addressed all core enterprise functions. Governments and non–profit organizations also began to use ERP systems. An "ERP system selection methodology" is a formal process for selecting an enterprise resource planning (ERP) system. Existing methodologies include: Kuiper's funnel method, Dobrin's three-dimensional (3D) web-based decision support tool, and the Clarkston Potomac methodology. == Expansion == ERP systems experienced rapid growth in the 1990s. Because of the year 2000 problem many companies took the opportunity to replace their old systems with ERP. ERP systems initially focused on automating back office functions that did not directly affect customers and the public. Front office functions, such as customer relationship management (CRM), dealt directly with customers, or e-business systems such as e-commerce and e-government—or supplier relationship management (SRM) became integrated later, when the internet simplified communicating with external parties. "ERP II" was coined in 2000 in an article by Gartner Publications entitled ERP Is Dead—Long Live ERP II. It describes web–based software that provides real–time access to ERP systems to employees and partners (such as suppliers and customers). The ERP II role expands traditional ERP resource optimization and transaction processing. Rather than just manage buying, selling, etc.—ERP II leverages information in the resources under its management to help the enterprise collaborate with other enterprises. ERP II is more flexible than the first generation ERP. Rather than confine ERP system capabilities within the organization, it goes beyond the corporate walls to interact with other systems. Enterprise application suite is an alternate name for such systems. ERP II systems are typically used to enable collaborative initiatives such as supply chain management (SCM), customer relationship management (CRM) and business intelligence (BI) among business partner organizations through the use of various electronic business technologies. The large proportion of companies are pursuing a strong managerial targets in ERP system instead of acquire an ERP company. Developers now make more effort to integrate mobile devices with the ERP system. ERP vendors are extending ERP to these devices, along with other business applications, so that businesses don't have to rely on third-party applications. As an example, the e-commerce platform Shopify was able to make ERP tools from Microsoft and Oracle available on its app in October 2021. Technical stakes of modern ERP concern integration—hardware, applications, networking, supply chains. ERP now covers more functions and roles—including decision making, stakeholders' relationships, standardization, transparency, globalization, etc. == Functional areas == An ERP system covers the following common functional areas. In many ERP systems, these are called and grouped together as ERP modules: Financial accounting: general ledger, fixed assets, payables including vouchering, matching and payment, receivables and collections, cash management, financial consolidation Management accounting: budgeting, costing, cost management, activity based costing, billing, invoicing (optional) Human resources: recruiting, training, rostering, payroll, benefits, retirement and pension plans, diversity management, retirement, separation Manufacturing: engineering, bill of materials, work orders, scheduling, capacity, workflow management, quality control, manufacturing process, manufacturing projects, manufacturing flow, product life cycle management Order processing: order to cash, order entry, credit checking, pricing, available to promise, inventory, shipping, sales analysis and reporting, sales commissioning Supply chain management: supply chain planning, supplier scheduling, product configurator, order to cash, purchasing, inventory, claim processing, warehousing (receiving, putaway, picking and packing) Project management: project planning, resource planning, project costing, work breakdown structure, billing, time and expense, performance units, activity management Customer relationship management (CRM): sales and marketing, commissions, service, customer contact, call center support – CRM systems are not always considered part of ERP systems but rather business support systems (BSS) Supplier relationship management (SRM): suppliers, orders, payments. Data services: various "self-service" interfaces for customers, suppliers or employees Management of school and educational institutes. Contract management: creating, monitoring, and managing contracts, reducing administrative burdens and minimising legal risks. These modules often feature contract templates, electronic signature capabilities, automated alerts for contract milestones, and advanced search functionality. === GRP – ERP use in government === Government resource planning (GRP) is the equivalent of an ERP for the public sector and an integrated office automation system for government bodies. The software structure, modularization, core algorithms and main interfaces do not differ from other ERPs, and ERP software suppliers manage to adapt their systems to government agencies. Both system implementations, in private and public organizations, are adopted to improve productivity and overall business performance in organizations, but comparisons (private vs. public) of implementations shows that the main factors influencing ERP implementation success in the public sector are cultural. == Best practices == Most ERP systems incorporate best practices. This means the software reflects the vendor's interpretation of the most effective way to perform each business process. Systems vary in how conveniently the customer can modify these practices. Use of best practices eases compliance with requirements such as International Financial Reporting Standards, Sarbanes–Oxley, or Basel II. They can also help comply with de facto industry standards, such as electronic funds transfer. This is because the procedure can be readily

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  Sysomos

  Sysomos Inc. is a Toronto-based social media analytics company owned by Outside Insight market leaders Meltwater. The company developed text analytics and machine learning technologies for user generated content, and served 80% of the top agencies and Fortune 500. == History == Sysomos was founded by Nilesh Bansal and Nick Koudas. The company is a spinoff of the University of Toronto research project BlogScope. The BlogScope project, which started in 2005, resulted in creation of the underlying content aggregation and analysis engine commercialized by Sysomos. The company raised venture capital in 2008 and was acquired by Marketwire in 2010. The company's original flagship product, Media Analysis Platform (MAP), mines and analyzes content from social media or user-generated content to create a picture of media coverage. Sysomos launched its flagship offering MAP in Sept 2007, followed by addition of Heartbeat to its product suite in 2009. In addition to the two main products, the company released FourWhere, a free location-based social search service that mashes up Foursquare in March 2010. The company also offers Sysomos Heartbeat which provides social media monitoring and engagement capabilities to communication professionals, brand managers and customer support groups. In 2013, Heartbeat was extended to add publishing components to deliver a complete end-to-end social media marketing platform. On July 6, 2010, it was announced that Marketwire, a press release distribution company, had acquired Sysomos. After the acquisition, Sysomos founders Nick Koudas and Nilesh Bansal, left Sysomos to start Aislelabs. In February 2015, Sysomos split from Marketwired, as an independent company, and appointed Adnan Ahmed as the new CEO. In March 2015, newly independent Sysomos launched a redesign for its Heartbeat product and a new API for its MAP product. In the same year, the company acquired Expion. In September 2016, Peter Heffring was announced as the new CEO. In April 2017, Sysomos showcased a new unified platform offering new insights. In April 2018, media monitoring firm Meltwater announced it had acquired Sysomos. The CEO of Sysomos, Peter Heffring, said the company will continue to operate as an independent unit of Meltwater. Heffring will run the social analytics division of Meltwater. == Reports == Inside Twitter series of reports is the most extensive third-party survey on Twitter's growth and demographics. Another extensive survey regarding the top 5% of most active Twitter users found that over 25% of all tweets are machine created. The report also confirms Twitter's international growth. Inside Facebook Pages report found that only four percent of pages have more than 10,000 fans, 0.76% of pages have more than 100,000 fans, and 0.05% of pages (or 297 in total) have more than a million fans. Inside YouTube reports focus more on video hosting services and YouTube.

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  List of cryptosystems

  A cryptosystem is a set of cryptographic algorithms that map ciphertexts and plaintexts to each other. == Private-key cryptosystems == Private-key cryptosystems use the same key for encryption and decryption. Caesar cipher Substitution cipher Enigma machine Data Encryption Standard Twofish Serpent Camellia Salsa20 ChaCha20 Blowfish CAST5 Kuznyechik RC4 3DES Skipjack Safer IDEA Advanced Encryption Standard, also known as AES and Rijndael. == Public-key cryptosystems == Public-key cryptosystems use a public key for encryption and a private key for decryption. Diffie–Hellman key exchange RSA encryption Rabin cryptosystem Schnorr signature ElGamal encryption Elliptic-curve cryptography Lattice-based cryptography McEliece cryptosystem Multivariate cryptography Isogeny-based cryptography

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