AI Generator Song Maker — independent reviews, comparisons, pricing and step-by-step guides on Aizhi.
openPipeline is an open-source plug-in for Autodesk Maya that is designed to assist in a Production Pipeline structure and Computer animation. == Development == Created in Maya Embedded Language, openPipeline was initiated at Eyebeam Atelier and further developed at Pratt Institute in the Digital Arts Lab. The initial release date was December 28, 2006. == Contributors == Rob O'Neill (Creator) Paris Mavroidis Meng-Han Ho
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"Pivot to video" is a phrase referring to the trend, starting in 2015, of media publishing companies cutting staff resources for written content (generally published on their own web sites) in favor of short-form video content (often published on third-party platforms such as Facebook, Instagram, Twitter, YouTube, Snapchat, and TikTok). These moves were generally presented by publishers as a response to changes in social media traffic or to changes in the media consumption habits of younger audiences. However, many media commentators have argued that this shift was primarily motivated by advertising revenue, and that only advertisers, not consumers, prefer video over text. The pivot's contribution to job loss in the media industry has given the phrase "pivot to video" an association with decline, especially in a business context. Commentators have also noted a lack of transparency and accuracy in the viewership metrics reported by platforms such as Facebook, pointing out that abrupt shifts in platforms' proprietary algorithms can have devastating effects on publishers' viewership, traffic, and revenue. Following a scandal in which Facebook revealed it had artificially inflated numbers to its advertisers about how long viewers watched ads, many journalists and industry analysts concluded that the shift to video was based on such misleading or inaccurate metrics, which created a false impression that there was customer demand for additional video content. == History == Streaming media technology has been available since the early 1990s, though it was relatively low-fidelity and not widely available until the mid-2000s. In 2007, traditional media publishers including the New York Times, Washington Post and Time Inc. created new divisions to develop web videos, and Facebook launched its video platform. Twitter purchased micro-video service Vine in October 2012, began adding native video streaming in late 2014, and acquired video-streaming service Periscope in January 2015. An August 2014 profile on BuzzFeed noted the publisher's large investment into video production, and observed that "the future of BuzzFeed may not even be on BuzzFeed.com. One of the company’s nascent ideas, BuzzFeed Distributed, will be a team of 20 people producing content that lives entirely on other popular platforms, like Tumblr, Instagram or Snapchat." On 7 January 2015, Facebook issued a statement about "the shift to video," reporting that "since June 2014, Facebook has averaged more than 1 billion video views every day." Media critic John Herrman argued that "What the shift to Facebook video means is that Facebook is more interested in hosting the things media companies make than just spreading them, that it views links to outside pages as a problem to be solved, and that it sees Facebook-hosted video as an example of the solution." In February 2015, the digital video-journalism publisher NowThis announced that it would operate without a home page, producing content to be published directly on social media platforms. In April 2016, Mashable fired much of its editorial staff, attempting to pivot away from hard news coverage while "growing Mashable across every platform" and doubling down on branded content and video. By December 2017, following a sale to Ziff Davis, Mashable retreated from this focus on video; Bernard Gershon, president of GershonMedia, said that the announcement of many such "pivots" were actually aimed primarily at investors. By 2017, "advertiser interest in video [was] insatiable... Any CFO is going to say 'How can we get more video?'" according to an executive of the publishers' trade association Digital Content Next. Publishers such as Vanity Fair, the Washington Post, and Sports Illustrated began adapting their own articles into cheap video content, either dictated by a newsreader or animated as a slideshow with captions, which could be shared on social platforms or even played alongside the articles themselves. June 2017 saw numerous high-profile pivots to video. Vocativ laid off at least 20 staff, including its entire newsroom, explaining that "as the industry evolves, we are undertaking a strategic shift to focus exclusively on video content that will be distributed via social media and other platforms." Fox Sports eliminated its entire writing staff to focus on creating "premium video across all platforms." And MTV News announced a restructuring that would cut its writing team. Less than two years earlier, MTV News had hired Grantland co-founder Dan Fierman to lead a significant investment in "longform" political and cultural reporting, but Fierman left in April 2017, and in June MTV announced it was "shifting resources into short-form video content more in line with young people's media consumption habits." In July, Vice Media laid off at least 60 employees, including the editor-in-chief of Vice Sports, while expanding video production. August 2017 saw Mic cut ten writers and directed the remainder of the newsroom to generate videos for social platforms. CEO Chris Altchek said "When you think about how many hours people spend watching video versus reading, the audience has already spoken." The move was ultimately unsuccessful, and Mic laid off the majority of its staff a year later before being sold to Bustle Media Group for a fraction of its former value. In September 2017, the for-profit wiki-hosting company Fandom began adding commercially produced videos to its otherwise user-generated wiki subdomains, explicitly citing the need to "keep up with user and advertiser expectations" by "diversifying our content," claiming without substantiation that "consumer patterns are changing," necessitating the addition of "complementary video" to accommodate that supposed need. Objection to the content in these videos and its sharp contrast against the content of the wiki sites to which they were applied led to vocal user backlash, leading Fandom CCO Dorth Raphaely to offer the following non-committal response: "I agree that with these videos in particular we did not deliver the right type of content experience." Movie Pilot CEO Tobi Bauckhage explained his company's fall 2017 layoffs as part of moving "from a text-based publishing model to video... a reaction to the fact that Facebook has changed their algorithms in favor of video instead of referral traffic over the last 12 months and we were losing money in the publishing bit of our business." As part of the company's change in direction, the majority of its staff was laid off and its parent company was sold to Webedia. In November 2017, magazine publisher Condé Nast cut jobs, reduced the frequency of several magazines, and shut down the print edition of Teen Vogue, then invested significant new resources in video production, with a senior executive saying "In the next 24 months, I hope that video is half our business... It’s critical. It’s the macro trend of content consumption." In February 2018, Vox Media cut approximately 50 employees, primarily those assigned to "social video," as Vox CEO Jim Bankoff admitted that those efforts were not "viable audience or revenue growth drivers." In August 2020, Facebook Inc. (now Meta Platforms) pivoted Instagram to video in an effort to replicate the success of TikTok and appeal to a younger audience, introducing "reels" as a form of video and promoting them aggressively. Reels accounted more than half the 20 most-viewed posts on Facebook; however, most of these reels were anonymous aggregations of content from TikTok. Elon Musk declared in early 2024 that X (formerly Twitter) was now a "video-first platform", which has been described by critics as a "pivot to video". == As euphemism == In 2017, Journalist Brian Feldman said that "'Pivoting to video' has become a business strategy for digital publishers common enough in recent months to be a kind of cliché — a slick way to describe something else: layoffs." In response, writers use the phrase as gallows humor shorthand for death or cancellation, as in "how do i tell my bf i want our relationship to pivot to video" (SkyNews' Mollie Goodfellow) or "Horse broke its leg, so we had to take it out back and help it 'pivot to video'" (blogger Anil Dash). == Facebook metrics controversy == In September 2016, Facebook admitted that it had reported artificially inflated numbers to its advertisers about how long viewers watched ads leading to an overestimation of 60-80%. Plaintiffs in a later court case allege the discrepancy was as high as 150-900%. Facebook apologized in an official statement and in multiple staff appearances at New York Advertising Week. Two months later, Facebook disclosed additional discrepancies in audience metrics. In October 2018, a California federal court unsealed the text of a class action lawsuit filed by advertisers against Facebook, alleging that Facebook had known since 2015 that its viewership numbers were highly inflated, that internal records showed it "was far from an hon
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A thirst trap is a type of social media post intended to entice viewers sexually. It refers to a viewer's "thirst", a colloquialism likening sexual frustration to dehydration, implying desperation, with the afflicted individual being described as "thirsty". The phrase entered into the lexicon in the late 1990s, but is most related to Internet slang that developed in the early 2010s. Its meaning has changed over time, previously referring to a graceless need for approval, affection or attention. == History == The term thirst trap originated within selfie culture, though its precise origins remain unclear. An early use of the phrase with reference to dehydration appears in the 1999 book Running for Dummies by Florence Griffith Joyner and John Hanc, where it referred to the deceptive sensation of thirst being quenched after initial fluid intake, advising continued hydration to avoid the so-called "thirst trap." The modern usage of thirst trap resurfaced around 2011 on platforms such as Twitter and Urban Dictionary, coinciding with the growing popularity of Snapchat, Instagram, and dating apps like Tinder and Grindr. In 2011, Urban Dictionary defined it as "any statement used to intentionally create attention or 'thirst'." By 2018, the term had entered mainstream discourse, appearing in outlets such as The New York Times and GQ without the need for explanation. == Usage of the term == Often, the term thirst trap describes an attractive picture of an individual that they post online. Thirst trap can also describe a digital heartthrob. For instance, former Canadian prime minister Justin Trudeau has been described as a political thirst trap. It has also been described as a modern form of "fishing for compliments". == Motivation == Thirst trapping may be driven by a variety of motives. Individuals often seek attention through "likes" and comments on social media, which can offer a temporary sense of validation and improved self-esteem. It can also serve as an outlet for expressing one's sexuality or enhancing a personal brand. In some cases, sharing such content may provide financial gain. Others might post thirst traps to cope with emotional distress, such as after breakup, or to spite a former lover. Sharing a thirst trap has also been used as a way to connect in times of social isolation (e.g. COVID-19 pandemic). From a physiological standpoint, endorphins and neurotransmitters like oxytocin and dopamine are released during sexual contact. It has been speculated outside of the academic setting that sharing and engaging with thirst traps may elicit similar pleasure responses. == Methodology == Methodologies have developed to take an optimal thirst trap photo. Reporting for Vice magazine, Graham Isador found several of his social network contacts spent a lot of time considering how to take the best photo and what text they should use. They considered angles and lighting. Sometimes they made use of the self-timer feature available on some cameras. Often, body parts are put on display without being too explicit (e.g. bulges of male genitalia, breast cleavage, abdominal muscles, pectoral muscles, backs, buttocks). Often, the thirst trap is accompanied by a caption. For instance, in October 2019, actress Tracee Ellis Ross posted bikini pictures on Instagram with a caption that included the message: "I've worked so hard to feel good in my skin and to build a life that truly matches me and I'm in it and it feels good. ... No filter, no retouch 47 year old thirst trap! Boom!" On Instagram, #ThirstTrapThursdays is a popular tag. Followers reply in turn after a posting. == Variations == "Gatsbying" is a variation of the thirst trap, where one puts posts on social media to attract the attention of a particular individual. The term alludes to the novel The Great Gatsby where the character Jay Gatsby would throw extravagant parties to attract the attention of his love interest, Daisy. "Instagrandstanding" is an alternative name for this. "Wholesome trapping" has developed, where one posts pictures of more meaningful aspects of life, such as spending time with friends or doing outdoor activities. == Criticism == Psychotherapist Lisa Brateman has criticized thirst traps as an unhealthy method of receiving external validation. This desire for external validation can be addictive. Thirst traps can cause pressure to maintain a good physical appearance, and therefore cause self-esteem issues. Additionally, thirst traps are often highly choreographed and thus present a distorted perception of reality. The manufacturing of thirst traps can be limited when one enters a relationship or with time as the body ages. In some cases, thirst traps can lead to harassment and online bullying. In April 2020, model Chrissy Teigen posted a video of herself wearing a black one-piece swimsuit, and she received a multitude of negative comments that constituted bullying and body shaming.
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The Open Data-Link Interface (ODI) is an application programming interface (API) for network interface controllers (NICs) developed by Apple and Novell. The API serves the same function as Microsoft and 3COM's Network Driver Interface Specification (NDIS). Originally, ODI was written for NetWare and Macintosh environments. Like NDIS, ODI provides rules that establish a vendor-neutral interface between the protocol stack and the adapter driver. It resides in Layer 2, the Data Link layer, of the OSI model. This interface also enables one or more network drivers to support one or more protocol stacks.
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ReRites (also known as RERITES, ReadingRites, Big Data Poetry) is a literary work of "Human + A.I. poetry" by David Jhave Johnston that used neural network models trained to generate poetry which the author then edited. ReRites won the Robert Coover Award for a Work of Electronic Literature in 2022. == About the project == The ReRites project began as a daily rite of writing with a neural network, expanded into a series of performances from which video documentation has been published online, and concluded with a set of 12 books and an accompanying book of essays published by Anteism Books in 2019. In Electronic Literature, Scott Rettberg describes the early phases of the project in 2016, when it bore the preliminary name Big Data Poetry. Jhave (the artist name that David Jhave Johnston goes by) describes the process of writing ReRites as a rite: "Every morning for 2 hours (normally 6:30–8:30am) I get up and edit the poetic output of a neural net. Deleting, weaving, conjugating, lineating, cohering. Re-writing. Re-wiring authorship: hybrid augmented enhanced evolutionary". There is video documentation of the writing process. The human editing of the neural network's output is fundamental to this project, and Jhave gives examples of both unedited text extracts and his edited versions in publications about the project. Kyle Booten describes ReRites as "simultaneously dusty and outrageously verdant, monotonously sublime and speckled with beautiful and rare specimens". === Performances === ReRites was first shared with an audience through a series of performances where audience members and poets would participate in reading the automatically generated texts, which appeared on screen so fast that human readers could barely keep up. This has been described as allowing participants to "re-discover[..] the peculiar pleasures of being embodied", or, in Jhave's own words, as a space where human participants were "playing their wits and voices against an evocative infinite deep-learning muse". The first performance was at Brown University's Interrupt Festival in 2019. It has been performed many times since, including at the Barbican Centre in London and Anteism Books. === Print publications === For a single year Jhave published one book of poetry from the ReRites project each month. These twelve volumes are accompanied by a book of essays, all published by Anteism Books. The accompanying essays provide critical responses to the project from poets and scholars including Allison Parrish, Johanna Drucker, Kyle Booten, Stephanie Strickland, John Cayley, Lai-Tze Fan, Nick Montfort, Mairéad Byrne, and Chris Funkhouser. Allison Parrish notes elsewhere that these paratexts to ReRites serve a legitimising function for a genre of poetry that is not yet institutionally acknowledged. === Technical details === Starting in 2016 under the name Big Data Poetry, Jhave generated poems using, in his own words, "neural network code (..) adapted from three corporate github-hosted machine-learning libraries: TensorFlow (Google), PyTorch (Facebook), and AWD-LSTM (SalesForce)". He explains that the "models were trained on a customised corpus of 600,000 lines of poetry ranging from the romantic epoch to the 20th century avant garde". Jhave maintains a GitHub repository with some of the code supporting ReRites. == Reception == ReRites is described by John Cayley as "one of the most thorough and beautiful" poetic responses to machine learning. The work's influence on the field of electronic literature was acknowledged in 2022, when the work won the Electronic Literature Organization's Robert Coover Award for a Work of Electronic Literature. The jury described ReRites as particularly poignant in the time of the pandemic, as it was "a documentation of the performance of the private ritual of writing and the obsessive-compulsive need for writers to communicate — even when no one else is reading". The question of authorship and voice in ReRites has been raised by several critics. Although generated poetry is an established genre in electronic literature, Cayley notes that unlike the combinatory poems created by authors like Nick Montfort, where the author explicitly defines which words and phrases will be recombined, ReRites has "not been directed by literary preconceptions inscribed in the program itself, but only by patterns and rhythms pre-existing in the corpora". In an essay for the Australian journal TEXT, David Thomas Henry Wright asks how to understand authorship and authority in ReRites: "Who or what is the authority of the work? The original data fed into the machine, that is not currently retrievable or discernible from the final works? The code that was taken and adapted for his purposes? Or Jhave, the human editor?" Wright concludes that Jhave is the only actor with any intentionality and therefore the authority of the work. The centrality of the human editor is also emphasised by other scholars. In a chapter analysing ReRites Malthe Stavning Erslev argues that the machine learning misrepresents the dataset it is trained on. While ReRites uses 21st century neural networks, it has been compared to earlier literary traditions. Poet Victoria Stanton, who read at one of the ReRites performances, has compared ReRites to found poetry, while David Thomas Henry Wright compares it to the Oulipo movement and Mark Amerika to the cut-up technique. Scholars also position ReRites firmly within the long tradition of generative poetry both in electronic literature and print, stretching from the I Ching, Queneau's Cent Mille Milliards de Poemes and Nabokov's Pale Fire to computer-generated poems like Christopher Strachey's Love Letter Generator (1952) and more contemporary examples. Jhave describes the process of working with the output from the neural network as "carving". In his book My Life as an Artificial Creative Intelligence, Mark Amerika writes that the "method of carving the digital outputs provided by the language model as part of a collaborative remix jam session with GPT-2, where the language artist and the language model play off each other’s unexpected outputs as if caught in a live postproduction set, is one I share with electronic literature composer David Jhave Johnston, whose AI poetry experiments precede my own investigations."
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Transmission security (TRANSEC) is the component of communications security (COMSEC) that results from the application of measures designed to protect transmissions from interception and exploitation by means other than cryptanalysis. Goals of transmission security include: Low probability of interception (LPI) Low probability of detection (LPD) Antijam — resistance to jamming (EPM or ECCM) This involves securing communication links from being compromised by techniques like jamming, eavesdropping, and signal interception. TRANSEC includes the use of frequency hopping, spread spectrum and the physical protection of communication links to obscure the patterns of transmission. It is particularly vital in military and government communication systems, where the security of transmitted data is critical to prevent adversaries from gathering intelligence or disrupting operations. TRANSEC is often implemented alongside COMSEC (Communications Security) to form a comprehensive approach to communication security. Methods used to achieve transmission security include frequency hopping and spread spectrum where the required pseudorandom sequence generation is controlled by a cryptographic algorithm and key. Such keys are known as transmission security keys (TSK). Modern U.S. and NATO TRANSEC-equipped radios include SINCGARS and HAVE QUICK.
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In cryptography, the hybrid argument is a proof technique used to show that two distributions are computationally indistinguishable. == History == Hybrid arguments had their origin in a papers by Andrew Yao in 1982 and Shafi Goldwasser and Silvio Micali in 1983. == Formal description == Formally, to show two distributions D1 and D2 are computationally indistinguishable, we can define a sequence of hybrid distributions D1 := H0, H1, ..., Ht =: D2 where t is polynomial in the security parameter n. Define the advantage of any probabilistic efficient (polynomial-bounded time) algorithm A as A d v H i , H i + 1 d i s t ( A ) := | Pr [ x ← $ H i : A ( x ) = 1 ] − Pr [ x ← $ H i + 1 : A ( x ) = 1 ] | , {\displaystyle {\mathsf {Adv}}_{H_{i},H_{i+1}}^{\mathsf {dist}}(\mathbf {A} ):=\left|\Pr[x{\stackrel {\$}{\gets }}H_{i}:\mathbf {A} (x)=1]-\Pr[x{\stackrel {\$}{\gets }}H_{i+1}:\mathbf {A} (x)=1]\right|,} where the dollar symbol ($) denotes that we sample an element from the distribution at random. By triangle inequality, it is clear that for any probabilistic polynomial time algorithm A, A d v D 1 , D 2 d i s t ( A ) ≤ ∑ i = 0 t − 1 A d v H i , H i + 1 d i s t ( A ) . {\displaystyle {\mathsf {Adv}}_{D_{1},D_{2}}^{\mathsf {dist}}(\mathbf {A} )\leq \sum _{i=0}^{t-1}{\mathsf {Adv}}_{H_{i},H_{i+1}}^{\mathsf {dist}}(\mathbf {A} ).} Thus there must exist some k s.t. 0 ≤ k < t(n) and A d v H k , H k + 1 d i s t ( A ) ≥ A d v D 1 , D 2 d i s t ( A ) / t ( n ) . {\displaystyle {\mathsf {Adv}}_{H_{k},H_{k+1}}^{\mathsf {dist}}(\mathbf {A} )\geq {\mathsf {Adv}}_{D_{1},D_{2}}^{\mathsf {dist}}(\mathbf {A} )/t(n).} Since t is polynomial-bounded, for any such algorithm A, if we can show that it has a fixed negligible advantage function ε(n) between distributions Hi and Hi+1 for every i, so in particular, ϵ ( n ) ≥ A d v H k , H k + 1 d i s t ( A ) ≥ A d v D 1 , D 2 d i s t ( A ) / t ( n ) , {\displaystyle \epsilon (n)\geq {\mathsf {Adv}}_{H_{k},H_{k+1}}^{\mathsf {dist}}(\mathbf {A} )\geq {\mathsf {Adv}}_{D_{1},D_{2}}^{\mathsf {dist}}(\mathbf {A} )/t(n),} then it immediately follows that its advantage to distinguish the distributions D1 = H0 and D2 = Ht must also be negligible. == Applications == The hybrid argument is extensively used in cryptography. Some simple proofs using hybrid arguments are: If one cannot efficiently predict the next bit of the output of some number generator, then this generator is a pseudorandom number generator (PRG). We can securely expand a PRG with 1-bit output into a PRG with n-bit output.
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First proposed by Gerhard Frey in 1998, trace zero cryptography refers to the use of trace zero varieties (TZV) for cryptographic purpose. Trace zero varieties are subgroups of the divisor class group on a low genus hyperelliptic curve defined over a finite field. These groups can be used to establish asymmetric cryptography using the discrete logarithm problem as cryptographic primitive. Trace zero varieties feature a better scalar multiplication performance than elliptic curves. This allows fast arithmetic in these groups, which can speed up the calculations with a factor 3 compared with elliptic curves and hence speed up the cryptosystem. Another advantage is that for groups of cryptographically relevant size, the order of the group can simply be calculated using the characteristic polynomial of the Frobenius endomorphism. This is not the case, for example, in elliptic curve cryptography when the group of points of an elliptic curve over a prime field is used for cryptographic purpose. However, to represent an element of the trace zero variety more bits are needed compared with elements of elliptic or hyperelliptic curves. Another disadvantage is the fact that it is possible to reduce the security of the TZV of 1/6th of the bit length using cover attack. == Mathematical background == A hyperelliptic curve C of genus g over a prime field F q {\displaystyle \mathbb {F} _{q}} where q = pn (p prime) of odd characteristic is defined as C : y 2 + h ( x ) y = f ( x ) , {\displaystyle C:~y^{2}+h(x)y=f(x),} where f monic, deg(f) = 2g + 1 and deg(h) ≤ g. The curve has at least one F q {\displaystyle \mathbb {F} _{q}} -rational Weierstraßpoint. The Jacobian variety J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} of C is for all finite extension F q n {\displaystyle \mathbb {F} _{q^{n}}} isomorphic to the ideal class group Cl ( C / F q n ) {\displaystyle \operatorname {Cl} (C/\mathbb {F} _{q^{n}})} . With the Mumford's representation it is possible to represent the elements of J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} with a pair of polynomials [u, v], where u, v ∈ F q n [ x ] {\displaystyle \mathbb {F} _{q^{n}}[x]} . The Frobenius endomorphism σ is used on an element [u, v] of J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} to raise the power of each coefficient of that element to q: σ([u, v]) = [uq(x), vq(x)]. The characteristic polynomial of this endomorphism has the following form: χ ( T ) = T 2 g + a 1 T 2 g − 1 + ⋯ + a g T g + ⋯ + a 1 q g − 1 T + q g , {\displaystyle \chi (T)=T^{2g}+a_{1}T^{2g-1}+\cdots +a_{g}T^{g}+\cdots +a_{1}q^{g-1}T+q^{g},} where ai in Z {\displaystyle \mathbb {Z} } With the Hasse–Weil theorem it is possible to receive the group order of any extension field F q n {\displaystyle \mathbb {F} _{q^{n}}} by using the complex roots τi of χ(T): | J C ( F q n ) | = ∏ i = 1 2 g ( 1 − τ i n ) {\displaystyle |J_{C}(\mathbb {F} _{q^{n}})|=\prod _{i=1}^{2g}(1-\tau _{i}^{n})} Let D be an element of the J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} of C, then it is possible to define an endomorphism of J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} , the so-called trace of D: Tr ( D ) = ∑ i = 0 n − 1 σ i ( D ) = D + σ ( D ) + ⋯ + σ n − 1 ( D ) {\displaystyle \operatorname {Tr} (D)=\sum _{i=0}^{n-1}\sigma ^{i}(D)=D+\sigma (D)+\cdots +\sigma ^{n-1}(D)} Based on this endomorphism one can reduce the Jacobian variety to a subgroup G with the property, that every element is of trace zero: G = { D ∈ J C ( F q n ) | Tr ( D ) = 0 } , ( 0 neutral element in J C ( F q n ) {\displaystyle G=\{D\in J_{C}(\mathbb {F} _{q^{n}})~|~{\text{Tr}}(D)={\textbf {0}}\},~~~({\textbf {0}}{\text{ neutral element in }}J_{C}(\mathbb {F} _{q^{n}})} G is the kernel of the trace endomorphism and thus G is a group, the so-called trace zero (sub)variety (TZV) of J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} . The intersection of G and J C ( F q ) {\displaystyle J_{C}(\mathbb {F} _{q})} is produced by the n-torsion elements of J C ( F q ) {\displaystyle J_{C}(\mathbb {F} _{q})} . If the greatest common divisor gcd ( n , | J C ( F q ) | ) = 1 {\displaystyle \gcd(n,|J_{C}(\mathbb {F} _{q})|)=1} the intersection is empty and one can compute the group order of G: | G | = | J C ( F q n ) | | J C ( F q ) | = ∏ i = 1 2 g ( 1 − τ i n ) ∏ i = 1 2 g ( 1 − τ i ) {\displaystyle |G|={\dfrac {|J_{C}(\mathbb {F} _{q^{n}})|}{|J_{C}(\mathbb {F} _{q})|}}={\dfrac {\prod _{i=1}^{2g}(1-\tau _{i}^{n})}{\prod _{i=1}^{2g}(1-\tau _{i})}}} The actual group used in cryptographic applications is a subgroup G0 of G of a large prime order l. This group may be G itself. There exist three different cases of cryptographical relevance for TZV: g = 1, n = 3 g = 1, n = 5 g = 2, n = 3 == Arithmetic == The arithmetic used in the TZV group G0 based on the arithmetic for the whole group J C ( F q n ) {\displaystyle J_{C}(\mathbb {F} _{q^{n}})} , But it is possible to use the Frobenius endomorphism σ to speed up the scalar multiplication. This can be archived if G0 is generated by D of order l then σ(D) = sD, for some integers s. For the given cases of TZV s can be computed as follows, where ai come from the characteristic polynomial of the Frobenius endomorphism : For g = 1, n = 3: s = q − 1 1 − a 1 mod ℓ {\displaystyle s={\dfrac {q-1}{1-a_{1}}}{\bmod {\ell }}} For g = 1, n = 5: s = q 2 − q − a 1 2 q + a 1 q + 1 q − 2 a 1 q + a 1 3 − a 1 2 + a 1 − 1 mod ℓ {\displaystyle s={\dfrac {q^{2}-q-a_{1}^{2}q+a_{1}q+1}{q-2a_{1}q+a_{1}^{3}-a_{1}^{2}+a_{1}-1}}{\bmod {\ell }}} For g = 2, n = 3: s = − q 2 − a 2 + a 1 a 1 q − a 2 + 1 mod ℓ {\displaystyle s=-{\dfrac {q^{2}-a_{2}+a_{1}}{a_{1}q-a_{2}+1}}{\bmod {\ell }}} Knowing this, it is possible to replace any scalar multiplication mD (|m| ≤ l/2) with: m 0 D + m 1 σ ( D ) + ⋯ + m n − 1 σ n − 1 ( D ) , where m i = O ( ℓ 1 / ( n − 1 ) ) = O ( q g ) {\displaystyle m_{0}D+m_{1}\sigma (D)+\cdots +m_{n-1}\sigma ^{n-1}(D),~~~~{\text{where }}m_{i}=O(\ell ^{1/(n-1)})=O(q^{g})} With this trick the multiple scalar product can be reduced to about 1/(n − 1)th of doublings necessary for calculating mD, if the implied constants are small enough. == Security == The security of cryptographic systems based on trace zero subvarieties according to the results of the papers comparable to the security of hyper-elliptic curves of low genus g' over F p ′ {\displaystyle \mathbb {F} _{p'}} , where p' ~ (n − 1)(g/g' ) for |G| ~128 bits. For the cases where n = 3, g = 2 and n = 5, g = 1 it is possible to reduce the security for at most 6 bits, where |G| ~ 2256, because one can not be sure that G is contained in a Jacobian of a curve of genus 6. The security of curves of genus 4 for similar fields are far less secure. == Cover attack on a trace zero crypto-system == The attack published in shows, that the DLP in trace zero groups of genus 2 over finite fields of characteristic diverse than 2 or 3 and a field extension of degree 3 can be transformed into a DLP in a class group of degree 0 with genus of at most 6 over the base field. In this new class group the DLP can be attacked with the index calculus methods. This leads to a reduction of the bit length 1/6th.
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The environmental impact of the design, training, deployment and use of artificial intelligence includes the greenhouse gas emissions from generating electricity for data centres and computing hardware, operational and upstream water use, and material impacts from hardware manufacturing, mining and electronic waste. Estimating AI's environmental effects can be difficult because results depend on how impacts are measured, including whether accounting includes only model computation or also data-centre overhead, idle capacity, hardware manufacture, and local electricity supply. As these issues have received greater attention, governments and regulators have increasingly considered data-centre reporting requirements, energy-efficiency standards, and broader transparency measures for AI-related resource use. == Carbon footprint and energy use == AI-related energy use arises at multiple stages, including model training, fine-tuning, inference, storage, networking, and supporting infrastructure such as cooling and power conversion. === Individual level === Published estimates of energy use per AI request vary widely across models, tasks and measurement methods. A benchmark study presented at the 2024 ACM Conference on Fairness, Accountability, and Transparency found substantial differences between task types, with lower energy use for some text tasks and much higher energy use for image generation in the study's test conditions. In that benchmark, simple classification tasks consumed about 0.002–0.007 Wh per prompt on average (about 9% of a smartphone charge for 1,000 prompts), while text generation and text summarisation each used about 0.05 Wh per prompt; image generation averaged 2.91 Wh per prompt, and the least efficient image model in the study used 11.49 Wh per image (roughly equivalent to half a smartphone charge). First-party measurements in production environments have also been published. A 2025 Google study on Gemini assistant serving reported median per-prompt energy, emissions, and water-use estimates under the authors' accounting framework, while noting that different system boundaries can produce substantially different results. The study reported a median text-prompt estimate of about 0.24 Wh, which is roughly as much energy as watching nine seconds of television. The study also stated that software and infrastructure improvements reduced energy use by a factor of 33 and carbon emissions by a factor of 44 for a typical prompt over one year within the authors' framework. Researchers at the University of Michigan measured the energy consumption of various Meta Llama 3.1 models released in 2024 and found that smaller language models (8 billion parameters) use about 114 joules (0.03167 Wh) per response, while larger models (405 billion parameters) require up to 6,700 joules (1.861 Wh) per response. This corresponds to the energy needed to run a microwave oven for roughly one-tenth of a second and eight seconds, respectively. Comparisons between AI systems and human labour for specific tasks have produced mixed results and remain sensitive to assumptions about output quality, workload and system boundaries. A 2024 study in Scientific Reports reported 130 to 2900 times lower estimated carbon emissions for selected AI systems than for human writers and illustrators under its assumptions. A later Scientific Reports paper reported a counterexample for programming tasks under its assumptions, finding 5 to 19 times higher estimated emissions for the evaluated AI system than for human programmers on the benchmark used in that study. === System level === ==== Energy use and efficiency ==== AI electricity intensity depends not only on model architecture but also on hardware and facility efficiency. Data-centre operators commonly report Power usage effectiveness (PUE), which measures the ratio of total facility energy to IT equipment energy; a lower PUE indicates less overhead energy for cooling and other supporting infrastructure. Operators may also publish metrics and case studies on hardware efficiency, cooling systems and power sourcing. In its 2024 environmental report, Google stated that its 2023 total greenhouse gas emissions increased 13% year over year, primarily because of increased data-centre energy consumption and supply-chain emissions, while also reporting lower PUE than industry averages for its own facilities. The International Energy Agency has also reported that data centres remain a relatively small share of global electricity use overall, but that their local effects can be much more pronounced because demand is geographically concentrated. ==== Carbon footprint ==== At system level, AI contributes to rising electricity demand in data centres and related infrastructure. The International Energy Agency estimated that data centres used about 415 TWh of electricity in 2024, or around 1.5% of global electricity consumption, and projected that data-centre electricity use could rise to about 945 TWh by 2030, with AI identified as the main driver of that growth alongside other digital services. The carbon footprint of AI systems depends strongly on electricity sources, hardware efficiency, utilisation rates, and what stages are included in the accounting. Training large models can require substantial electricity, while total lifecycle impacts also depend on deployment scale and the amount of inference performed after training. Early analyses of frontier-model development reported rapid historical growth in training compute for selected systems, although later trends have depended on changes in model design, hardware and efficiency gains. Accounting methods that include upstream or embodied impacts, such as hardware manufacture and facilities construction, can materially affect estimates of AI-related emissions. === Decisions and strategies by individual companies === Large technology companies have reported that the expansion of AI and cloud infrastructure affects their sustainability targets, electricity demand, and resource use. Google, for example, attributed part of its emissions growth in 2023 to increased data-centre energy consumption and supply-chain emissions in its 2024 environmental report. Cloud and AI companies have also announced measures intended to reduce environmental impacts, including investment in more efficient hardware, low-carbon electricity procurement, alternative cooling systems, and water stewardship programmes. The extent, comparability, and third-party verification of such disclosures vary between firms and jurisdictions. == Water usage == Data centres can use water directly for cooling and indirectly through the water used in electricity generation, depending on the local energy mix. Public reporting on data-centre water use has often been inconsistent, making comparisons between operators and regions difficult. To standardise operational reporting, The Green Grid proposed the metric water usage effectiveness (WUE), defined as annual site water use divided by IT equipment energy use. WUE does not by itself measure local water stress, source sustainability, or all upstream water impacts. Studies of AI water use also distinguish between water withdrawal and water consumption. Research on AI-specific water use has argued that the water footprint of AI systems can be difficult to observe and may vary substantially by location, cooling design, and electricity source. A 2025 Communications of the ACM article summarised methods for estimating AI water footprints and emphasised the distinction between water withdrawal and water consumption. Li and colleagues estimated that global AI water withdrawal could reach 4.2–6.6 billion cubic metres in 2027 under the scenarios examined in their article. Using GPT-3, released by OpenAI in 2020, as an example, they estimated that training the model in Microsoft's U.S. data centres could consume about 700,000 litres of onsite water and about 5.4 million litres in total when offsite electricity-related water use was included; they also estimated that 10–50 medium-length GPT-3 responses could consume about 500 mL of water, depending on when and where the model was deployed. Published prompt-level estimates have also varied by system and accounting framework: the 2025 Google study on Gemini assistant serving reported a median text-prompt estimate of about 0.26 mL under its framework. Location can materially affect the significance of data-centre water use. Research on U.S. data centres found that one-fifth of servers' direct water footprint came from moderately to highly water-stressed watersheds, while nearly half of servers were fully or partially powered by plants located in water-stressed regions. A 2025 Reuters report, citing data from Verisk Maplecroft and NatureFinance, said that an average mid-sized data centre uses about 1.4 million litres of water per day for cooling and that Phoenix would experience a 32% increase in annual water stress if currently pl
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TRAME (TRAnsmission of MEssages) was the name of the second computer network in the world similar to the internet to be used in an electric utility. Like the internet, the base technology was packet switching; it was developed by the electric utility ENHER in Barcelona. It was deployed by the same utility, first in Catalonia and Aragón, Spain, and later in other places. Its development started in 1974 and the first routers, called nodes at that time, were deployed by 1978. The network was in operation until 2016 (38 years) with successive technological software and hardware updates. == Beginnings == In 1974, packet switching was a technology known only in research circles. The concept began in 1968 in association with the United States' Advanced Research Projects Agency (ARPA) research project ARPANET. The idea of applying the packet switching concept to electric utilities control communication networks first appeared in 1974 when the Swedish power utility Vattenfall started to create its TIDAS packet-switching network and was followed by the Spanish electric utility ENHER, which aimed to telecontrol and automate its high-voltage power grid. For this purpose, ENHER created a specific team of people to develop both the packet-switching network and the supervisory control and data acquisition (SCADA) system, also called the telecontrol system. By 1978 the first four TRAME routers were available and by 1980, eight of them were deployed and operating. The printed circuit boards (PCBs) controlling the communication lines were connected to a shared memory PCB allowing them to exchange data and messages. The project was developed together with its main initial application, the Telecontrol or SCADA system SICL (Sistema Integral de Control Local) with which initially they shared a very similar hardware. The maximum link capacity was 9600 bit/s, which in 1980 was the maximum possible on a 4 kHz wide voice channel at the time. These channels were the basic unit of the then-analog communication systems in use. By that time power utilities used either telephone calls or low speed (below 1200bit/s) dedicated links for telecontrol, typically shared among ten high-voltage electrical substations. == Services == The basic service provided by the TRAME network was SCADA or Telecontrol to automate the high-voltage power grid, thus improving operational efficiency, which was until then operated manually with telephone communication between human operators. Each TRAME router was associated with one or more remote terminal units (RTUs) of the SICL telecontrol system. It also had connected screens, and later PCs, located in electrical substations to interchange messages between them and with the Control Center located in the well-known Casa Fuster in Barcelona. It was a kind of predecessor to today's e-mail. Later, in the 1990s, other protocols (X.25, IP) were developed to include corporate information technology (IT) terminals, company physical surveillance systems and other services. Additionally, applications and terminals were developed for the transmission of voice and video over the TRAME network. == Protocols == The TRAME routing system, like that of the original ARPANET, was based on the Bellman-Ford algorithm but with "split-horizon" as in the Swedish TIDAS network, but with an original improvement. This protocol allows optimal paths to be found in meshed networks for each packet to be transmitted, allowing the shared use of the same network by multiple services. In contrast, traditional circuit-switched technology used to establish dedicated circuits for each service or communication. The addressing of routers and terminals used a proprietary system with a 16-bit address; it would be the equivalent of the well-known IP (Internet Protocol) version 4 (IPv4), still in use on the internet today, which uses 32-bit addresses. It is necessary to take into account that in 1978, the IPv4 protocol did not yet exist since the IPv4 version used on the internet did not appear until 1981, and in fact, did not reach the general public until much later. The line protocols were also proprietary and were called UCL (Unidad de Control de Línea, 'line control unit'), which linked the routers together, and UTR (Unión TRAME-Remotas), the access protocol. They were designed to offer the highest quality of service required by the telecontrol/SCADA function in terms of data integrity and availability set by the International Electrotechnical Commission (IEC) IEC-870-5-1 and ANSI C37.1. standards, and because the protocol used at the time in corporate computer networks, HDLC (high-level data link control), did not offer enough quality for critical industrial applications. Later on, other protocols like X.25 and IP were also made compatible with the aforementioned TRAME protocols. In 2000, the UTR protocol was replaced by the international standard IEC 60870- 5-101/104. Initially network flow control was based on the management of eight data priorities in head-of-the-line (HOL) waiting queues. Later and after some experimentation, a flow control method based on a bit indicating route congestion and management of the gap between packets when accessing the network was adopted. This required measuring the capacity of the route bottleneck. An end-to-end protocol was also added for some flows requiring order preservation like X.25. == Evolution == To last for 38 years, the technology had to endure intense evolution. There were essentially four TRAME generations which are summarized in the table. A description of the four generations of TRAME is provided below. === TRAME 1 === The project began in 1974 and in 1978 a first network with four routers was already installed and in operation at the electric utility ENHER. In 1980, the network had eight nodes in operation (see Figure I). The hardware was based on the Zilog Z80 processor and had a multiprocessor structure with 16 processors sharing a common memory. The software was developed at ENHER's headquarters located in the well-known Casa Fuster, Passeig de Gràcia, 132, Barcelona, using the Z80 assembly language. Beyond 1980 the software began to be written in C programming language and an HP64000 Logic Development System emulator was used for the purpose. The hardware was produced by ISEL, an INI (Instituto Nacional de Indústria) company. The routing system was a variant of Bellman-Ford with split-horizon. It was an improvement of the original ARPA network routing system consisting of an original update procedure which allowed for a faster reaction to changes. The distance function was the number of packets in the output waiting queues plus one. The line protocols (UCL for internal lines linking routers and UTR for accessing the network) were designed to meet the stringent requirements set for telecontrol (SCADA) of high-voltage power networks (IEC-870-5-1 and ANSI C37.1 standards). At the OSI transport layer, windows with a width of 1 to 8, depending on the required service, residing in the terminals were used. Initially, addresses were only 14 bits long to address both the routers (called nodes by then) and the devices connected to them. They were made up of two fields, an 8-bit field to address the router and a 6-bit sub-address to address the terminals connected to it. The node address was assigned to the nodes and not to the ends of the links as in the internet. The basic advantages of TRAME over other technologies used in electric utilities at the time were in part due to the packet technology itself: ability to manage any network topology, automatic adaptability to topological and traffic changes, integration of different link technologies (digital or analog) and capacities in a single network, open and decentralized intercommunicability between users and devices, simultaneous communication with several users and locations from a single physical connection, and integrated network supervision. In fact, the network was provided from its inception with a supervision center consisting of a computer and a synoptic board located at the company's headquarters (see Figure II). But other advantages were due to the specific design of TRAME: high data integrity, priority support for packets, and ease of including special protocols such as the many SCADA protocols in use at that time. All of the above resulted in improved quality of service, especially with respect to data availability and data integrity, and in the integration of services in a single network. Part of the evolution of its deployment can be seen in Figures II to IV. === TRAME 2 === In 1990, TRAME 2 was fully deployed and TRAME 1 was replaced. The processor of the new hardware was Intel 80286 and the hardware structure and external appearance of the routers was very similar to that of TRAME 1. The software was written in C and the above-mentioned emulator continued to be used. Improvements over TRAME 1 were the introduction of the standardized X.25 access protocol
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In cryptography, plaintext usually means unencrypted information pending input into cryptographic algorithms, usually encryption algorithms. This usually refers to data that is transmitted or stored unencrypted. == Overview == With the advent of computing, the term plaintext expanded beyond human-readable documents to mean any data, including binary files, in a form that can be viewed or used without requiring a key or other decryption device. Information—a message, document, file, etc.—if to be communicated or stored in an unencrypted form is referred to as plaintext. Plaintext is used as input to an encryption algorithm; the output is usually termed ciphertext, particularly when the algorithm is a cipher. Codetext is less often used, and almost always only when the algorithm involved is actually a code. Some systems use multiple layers of encryption, with the output of one encryption algorithm becoming "plaintext" input for the next. == Secure handling == Insecure handling of plaintext can introduce weaknesses into a cryptosystem by letting an attacker bypass the cryptography altogether. Plaintext is vulnerable in use and in storage, whether in electronic or paper format. Physical security means the securing of information and its storage media from physical, attack—for instance by someone entering a building to access papers, storage media, or computers. Discarded material, if not disposed of securely, may be a security risk. Even shredded documents and erased magnetic media might be reconstructed with sufficient effort. If plaintext is stored in a computer file, the storage media, the computer and its components, and all backups must be secure. Sensitive data is sometimes processed on computers whose mass storage is removable, in which case physical security of the removed disk is vital. In the case of securing a computer, useful (as opposed to handwaving) security must be physical (e.g., against burglary, brazen removal under cover of supposed repair, installation of covert monitoring devices, etc.), as well as virtual (e.g., operating system modification, illicit network access, Trojan programs). Wide availability of keydrives, which can plug into most modern computers and store large quantities of data, poses another severe security headache. A spy (perhaps posing as a cleaning person) could easily conceal one, and even swallow it if necessary. Discarded computers, disk drives and media are also a potential source of plaintexts. Most operating systems do not actually erase anything— they simply mark the disk space occupied by a deleted file as 'available for use', and remove its entry from the file system directory. The information in a file deleted in this way remains fully present until overwritten at some later time when the operating system reuses the disk space. With even low-end computers commonly sold with many gigabytes of disk space and rising monthly, this 'later time' may be months later, or never. Even overwriting the portion of a disk surface occupied by a deleted file is insufficient in many cases. Peter Gutmann of the University of Auckland wrote a celebrated 1996 paper on the recovery of overwritten information from magnetic disks; areal storage densities have gotten much higher since then, so this sort of recovery is likely to be more difficult than it was when Gutmann wrote. Modern hard drives automatically remap failing sectors, moving data to good sectors. This process makes information on those failing, excluded sectors invisible to the file system and normal applications. Special software, however, can still extract information from them. Some government agencies (e.g., US NSA) require that personnel physically pulverize discarded disk drives and, in some cases, treat them with chemical corrosives. This practice is not widespread outside government, however. Garfinkel and Shelat (2003) analyzed 158 second-hand hard drives they acquired at garage sales and the like, and found that less than 10% had been sufficiently sanitized. The others contained a wide variety of readable personal and confidential information. See data remanence. Physical loss is a serious problem. The US State Department, Department of Defense, and the British Secret Service have all had laptops with secret information, including in plaintext, lost or stolen. Appropriate disk encryption techniques can safeguard data on misappropriated computers or media. On occasion, even when data on host systems is encrypted, media that personnel use to transfer data between systems is plaintext because of poorly designed data policy. For example, in October 2007, HM Revenue and Customs lost CDs that contained the unencrypted records of 25 million child benefit recipients in the United Kingdom. Modern cryptographic systems resist known plaintext or even chosen plaintext attacks, and so may not be entirely compromised when plaintext is lost or stolen. Older systems resisted the effects of plaintext data loss on security with less effective techniques—such as padding and Russian copulation to obscure information in plaintext that could be easily guessed.
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A social employee is a worker operating within a social business model. Following an organization's social computing guidelines, social employees use social media tools both for internal workflow and collaboration purposes and for external engagement with customers, prospects and stakeholders through a combination of social media marketing, content marketing, social marketing, and social selling. Social employee programs are considered to be as much about culture and engagement as they are about business processes and best practices. In addition to increased leads and sales, social employee best practices are said to improve business outcomes important to social media marketing, such as increased connections and web traffic, improved brand identification and "chatter", and better customer advocacy. == Overview == The term "social employee" was first introduced to describe those exhibiting the emerging characteristics of workers operating under a social business model. The term is often used interchangeably with similar designations like "employee advocate" or "social employee advocate". Crucial to the perceived value of the social employee is the concept of the digital footprint. While organizations are able to generate large bases of followers through social media, research shows that brand marketing and engagement efforts through these networks are not as effective as those of individual employees. In fact, some research indicates that employee experts are more trusted than any other member of an organization. Because of this, social employee programs are designed to train, empower, and support employee engagement efforts in the hopes of authentically engaging larger communities, increasing the frequency of shares, reviews, and other forms of "earned media" and expanding the brand's presence on the web. == The personal or employee brand == A foundational concept of the social employee is the idea of the personal or employee brand. This concept first gained popular attention in a 1997 FastCompany article by business leader Tom Peters titled "The Brand Called You". In the article, Peters argued that the premium placed on branding impacted workers' lives to such an extent that creating and cultivating a distinct personal brand had become a professional necessity. According to Peters, doing so built trust, loyalty, visibility, influence, and employability. With increased adoption of social media tools by both businesses and consumers in the early 21st century, many business leaders became increasingly concerned with social engagement, both internally among employees and externally with customers and other stakeholders. While many in the business community acknowledged the potential social tools had for improved collaboration, productivity, and brand messaging, the concern that employees would misrepresent their brand, disclose proprietary information, or otherwise damage their company's reputation or ability to conduct business persisted. As a result, many began to advocate for employee branding as a solution to this problem. This helped give new meaning to the concept of brand ambassadorship, positioning everyday employees in public, and potentially high-profile, engagement roles. == Characteristics == === Engaged === Because social employee advocacy is dependent on the perceived authenticity of the employee, engagement is highly valued in social organizations. Further, data show the measurable impact of employee engagement on organizational productivity and profitability: Happy employees were found to be 12 percent more productive. In one study, engaged employees were found to be 38 percent more likely to produce at above-average rates. In another, organizations with engaged employees had a 19 percent higher than average shareholder return, while organizations with disengaged employees experienced shareholder return that was 44 percent below average. Engaged companies were found to outperform disengaged companies by up to 202 percent. Companies with strong focus on culture were found to have an average 13.9 percent turnover rate, while those with a low focus experience were found to have a 48.4 percent turnover rate. === Flexible job environment and work–life balance === The number of professionals working mobile or remote has risen considerably since 2010. While estimates vary, one study found that number of organizations with mobile or remote employees is expected to rise from 24 percent in 2012 to 89 percent by 2020. Other research has estimated that by 2020, 105.4 million professionals will work remotely in America, about 72.3 percent of the total workforce. This change has been linked to a rise in social technologies, including biometrics, wearables, near-field communications, and augmented reality. Social employees have also put a greater emphasis on work–life balance, with many believing that advances in technology can directly support efforts in this area. Purported benefits of this shift include a more flexible workforce, reduced business costs, and greater organizational leverage in attracting and retaining top talent. === Buys into the brand's story === In 2009, thought leader Simon Sinek presented a speech called "How Great Leaders Inspire Action" at a TEDxPugetSound event. Sinek's central argument in this speech was, "People don't buy what you do. They buy why you do it." This concept—that the story behind a business or product offering is a more compelling sales tool than the product itself—is frequently cited in social media marketing as a way to build authentic connections with stakeholders. However, others have argued that for employees to share a brand's story authentically, they must be engaged in that story themselves, and as a result, many companies have made storytelling part of their culture programs. === Collaborative === An implicit tenet in social business is that social technologies aren't a barrier to productivity, but rather a path to increased connectivity. The shift in enterprise software systems like IBM Connections to incorporate social communication models, such as mentions, wikis, and newsfeeds, reflects the changing communication dynamics within business. With an increase in diversity and sophistication in collaborative software platforms, social organizations have sought to find new creative ways to utilize these tools and secure employee buy-in around them. Crowdsourcing has also become popular in social businesses. Examples include AT&T's program The Innovation Pipeline (TIP), begun in 2009, which has generated over 28,000 ideas that have led to over 75 projects with funding exceeding $44 million. IBM has also put considerable resources into such processes, producing its social computing guidelines through employee crowdsourcing, as well as its Connections platform through the Technology Adoption Program (TAP), a more formalized crowdsourcing initiative. Another popular form of internal collaboration is the hack day, or hackathon. Organizations such as Netflix, Facebook, and IBM use hack days to pull employees out of their day-to-day work environments and encourage them to collaborate in nontraditional ways in an attempt to drive disruptive innovation. Social employees are often encouraged to seek external collaboration opportunities with customers and prospects. For example, Procter & Gamble introduced the Live Well Collaborative to connect with external stakeholders and develop products and services for the 50+ demographic. === Social listener === A social listener is someone who engages in social listening, or social media monitoring, for professional means. Social employees can use social media monitoring for a variety of reasons, including professional development, industry news and trends, and gauging market sentiment. Some have argued that social listening is one of the most important components of social business, as it enables organizations to collect rich market data, make more informed strategic decisions, and respond to customer needs more authentically. === Customer-centric === Advocates of customer-centricity in social business argue that social media has changed the dynamic from one-way brand messaging to shared interactions between brand and customer. Brand and customer engagement is seen as a means of creating more lasting connections with customers and prospects and empowering them to become brand promoters. Customer-centric interactions are seen to have distinct value to brands, as research shows that prospects are far more likely to trust brand-related messaging from a friend or family member than they are from a brand. As a means of building social employees, some social advocates have also called for a broader definition of customer to include the employees themselves. In the book The Pursuit of Social Business Excellence, authors Vala Afshar and Brad Martin made the following argument: A social business operates with the guiding principle that each employee's responsi
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Clesh (clip load edit share) is a cloud-based video editing platform, created by Forbidden Technologies plc, designed for the consumers, prosumers, and online communities to integrate user-generated content. The core technology is based on FORscene which is geared towards professionals working for example in broadcasting, news media, post production. Video, audio, and graphical content is uploaded to Clesh via a standard web browser, a mobile device such as a phone / tablet, or desktop software for DV capture over FireWire. The hosted material can then be reviewed, searched, edited, and published online by anyone with a standard web browser or compatible mobile device. Clesh supports storyboard shot selection, frame-accurate editing, transitions and various other functions such as; pan, zoom, colour and light correction, and audio levels. Content can be published in formats for example; Podcast, Mpeg2, HTML video or in a proprietary Java format. Cloud-based software provides greater scope for sharing information and collaborating compared to LAN or desktop based systems. Users of cloud-based software rely on the cloud's owner for adequate security, performance and resilience. Clesh does not assert any rights over uploaded content in contrast to other platforms (such as YouTube). All rights to any content uploaded to Clesh remain with the Author. == Features == Some of the services available to Clesh users: Access via Java enabled desktops or Android smartphones or tablets Real-time video rendering including effects and transitions Multiple audio tracks Secured log-on Frame accurate timeline for fine cut editing Logging / meta-data annotation assigns text to portions of video (usable by Clesh and web search engines) Storyboard assembles rough cuts using drag-and-drop Import, host, organise and search for media (DV tape and various video, audio, and still image formats) Publish content to in formats such as podcast, MPEG-2, web (Java Applet), Flash, Ogg, HTML and JPEG Chatrooms to talk to other Clesh users Showreel (a gallery for publishing material visible to internet users) Moderation for approval of material prior to distribution downstream Re-branding and integration support for white-label deployment == Technology == Clesh is based on the same technology as FORscene. An array of servers on the internet backbone provide the cloud computing platform to host Clesh. As a white-label solution Clesh would be branded and hosted per the client requirement. == User interface == End-users access Clesh on clients such as standard Java-enabled Web Browsers and / or Android enabled mobile devices such as tablets and smartphones. == History == Clesh was launched January 2006 and subject to several upgrades during the year to extend functionality including; storyboard, podcasting, moderation, chat and a showreel. During 2007 consumers are offered Clesh via a subscription model. Upgrades include Web Start and graphics upload. Mr Paparazzi selects Clesh as the platform to host its video offering and TrueTube does the same in 2008 by choosing to use Clesh to manage its video portal. Several further upgrades are applied and include; better audio quality, image enhancement controls, transitions, fades, titles, and additional publishing options such as JPEG. In 2010 a version of Clesh is demonstrated on an Android OS tablet device (Samsung Galaxy S Tab), and several upgrades are applied including; HTML publishing, pan, zoom, and overlays.
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IEBus (Inter Equipment Bus) is a communication bus specification "between equipments within a vehicle or a chassis" of Renesas Electronics. It defines OSI model layer 1 and layer 2 specification. IEBus is mainly used for car audio and car navigations, which established de facto standard in Japan, though SAE J1850 is major in United States. IEBus is also used in some vending machines, which major customer is Fuji Electric. Each button on the vending machine has an IEBus ID, i.e. has a controller. Detailed specification is disclosed to licensees only, but protocol analyzers are provided from some test equipment vendors. Its modulation method is PWM (Pulse-Width Modulation) with 6.00 MHz base clock originally, but most of automotive customers use 6.291 MHz, and physical layer is a pair of differential signalling harness. Its physical layer adopts half-duplex, asynchronous, and multi-master communication with carrier-sense multiple access with collision detection (CSMA/CD) for medium access control. It allows for up to fifty units on one bus over a maximum length of 150 meters. Two differential signalling lines are used with Bus+ / Bus− naming, sometimes labeled as Data(+) / Data(−). It is sometimes described as "IE-BUS", "IE-Bus," or "IE Bus," but these are incorrect. In formal, it is "IEBus." IEBus® and Inter Equipment Bus® are registered trademark symbols of Renesas Electronics Corporation, formerly NEC Electronics Corporation, (JPO: Reg. No.2552418 and 2552419, respectively). == History == In the middle of '80s, semiconductor unit of NEC Corporation, currently Renesas Electronics, started the study for increasing demands for automotive audio systems. IEBus is introduced as a solution for the distributed control system. In the late 1980s, several similar specifications, including the Domestic Digital Bus (D2B), the Japanese Home Bus (HBS), and the European Home System (EHS) are proposed by different companies or organizations. These were once discussed as IEC 61030, but it was withdrawn in 2006. IEBus is also a similar specification (refer to "Transfer signal format" section), but not listed in these criteria. As the result, IEBus becomes a de facto standard of car audio in Japan. Regarding the Domestic Digital Bus (D2B), it is re-defined as D2B Optical by Mercedes-Benz independently. As for Japanese Home Bus System (HBS), it is defined in 1988 as Home Bus System Standard Specification, ET-2101 by JEITA and REEA (Radio Engineering & Electronics Assiation) in Japan. It is being used by several Japanese air conditioner manufacturers (for example, M-Net from Mitsubishi and the P1/P2 or F1/F2 bus from Daikin). Fujitsu provided HBPC (Home Bus Protocol Controller) chip as MB86046B. But it is unclear whether Fujitsu (currently, Cypress) still manufactures this HBPC LSI as of 2018. Mitsumi Electric provides the MM1007 and MM1192 driver ICs for HBS. The HBS specification is also discussed in the Echonet Consortium. In 2014, a utility model patent for protocol converter from HBS to RS-485 is granted in China as "CN204006496U." Regarding the replacement of IEBus, a paper by Hyundai Autonet, currently Hyundai Mobis, describes as follows. "In communication methods for digital input capable amplifiers, Inter Equipment Bus (IEBus) was used in early times, but for now, Controller Area Network (CAN) is mainly used." == Protocol overview == A master talks to a slave. Each unit has a master and a slave address register. Only one device can talk on the bus at any given time. There is a pecking order for the types of communications which will take precedence over another. Each communication from master to slave must be replied to by the slave going back to the master with acknowledge bits each of those show ACK or NAK. If the master does not receive the ACK within a predefined time allowance for a mode, it drops the communication and returns to its standby (listen) mode. Detailed specification of OSI model layer 2 is disclosed to licensees only, but protocol analyzers are provided from some test equipment vendors. In 2012, one of Chinese manufacturer's patent is granted as "CN202841169U". An open-source software emulator called "IEBus Studio" exists on a repository of SourceForge, but the last update was on 2008-02-24. Another open-source analyzer software called "IEBusAnalyzer" is available on GitHub repository. Some hobbyist made some tools also. === Physical layer (OSI model layer 1) specification overview === From μPD6708 data sheet. and μPD78098B Subseries user's manual, hardware. Communication system Half-duplex asynchronous communication Multi-master system All the units connected to the IEBus can transfer data to the other units. Broadcast communication function (communication between one unit and multiple units) Normally, communication is individually carried out from one unit to another. By using the broadcast communication function, however, communication can be executed from one unit to plural units as follows: Group broadcast communication: Broadcast communication to group units Simultaneous broadcast communication: Broadcast communication to all units Effective transmission rate The effective transmission rate can be selected from the following three communication modes: Mixture of the plural of modes in the same bus line is not allowed. Correct communication between different base clock is not possible. Access control CSMA/CD (Carrier Sense Multiple Access with Collision Detection) The priority of occupying IEBus is as follows: «1» Broadcast communication takes precedence over individual communication. «2» The lower the master address, the higher the priority. Communication scale Number of units: 50 MAX. Cable length: 150 m MAX. (when a twisted pair cable is used) Load capacity: MAX. 8000 pF; between Bus+ and Bus−, (6.000000 MHz base clock) MAX. 7100 pF; between Bus+ and Bus−, (6.291456 MHz base clock) Terminating resistor: 120 Ω Logic level Logic 1: Low level. Voltage difference between Bus+ and Bus− is under 20mV Logic 0: High Level. Voltage difference between Bus+ and Bus− is over 120mV In-phase input voltage high: Bus+ ≤ (VDD-1.0) V, Bus− ≥ 1.0 V === Transfer signal format === From μPD6708 data sheet. and μPD78098B Subseries user's manual, hardware. This frame format is much similar to that of Domestic Digital Bus (D2B). All fields are MSB first. ==== Functions of Control bits ==== === Bit format === Each IEBus bit consists of four periods. Preparation period: The first or subsequent low-level (logic "1") period Synchronization period: Next high-level (logic "0") period Data period: Period indicating value of bit; ether low-level (logic "1") or high-level (logic "0") Stop period: The last low-level (logic "1") period Synchronization is done by each bit. Time lengths of the synchronization period and data period are almost the same. The time of the entire bits' and each bit's specification, related to the time of each period allocated to it, differ depending both on the type of the transmit bit and on whether the unit is the master or a slave unit. == Automotive manufacturers using IEBus == Each manufacturer has its own name, but it is not an alias of IEBus. Those are specifications of wire harness which comprise control cables based on IEBus, OSI model layer 3 and above communication protocol, audio cables, interconnection couplers, and so on. === Pioneer === Pioneer Corporation employed IEBus for its original branded car audio in early '90s. In its earlier stage, it was used just for control bus between the head unit in dashboard and the CD changer usually placed in trunk room. Nowadays, the specification includes connection between head units, navigation systems, rear speaker systems, and so on. IP-Bus: Wire harness specification. === Toyota === Pioneer Corporation pushed Toyota Motor Corporation to adopt IEBus as the genuine parts. In 1994, Toyota decided to employ IEBus for its genuine specification, but it is slightly different from that of Pioneer. It is named as AVC-LAN. AVC-LAN: Wire harness specification, based on mode 2. === Honda/Acura === Pioneer Corporation also pushed Honda Motor. Honda also decided to adopt IEBus as its genuine parts specification just after Toyota do so. GA-NET II: Wire harness specification. Honda Music Link: Honda genuine gadget to connect Apple Inc. products. A hobbyist made touch screen controller on Acura TSX for a Car PC installed in the trunk. === Sirius XM Satellite Radio === Sirius XM Satellite Radio is a satellite broadcasting radio operator in US. Its digital media receiver equipment utilizes IEBus. == Evaluation boards == === SAKURA board === GR-SAKUKRA board and GR-SAKURA-FULL board are Renesas official promotion boards of RX63N chip, which enables IEBus mode 0 and 1, but not mode 2, i.e. not available for Toyota AVC-LAN. They are an Arduino pin compatible low-price ones, suitable for hobbyists. Their color of printed circuit board is SAKURA in Japanese, which means cherry blossom. To e
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Visual cryptography is a cryptographic technique which allows visual information (pictures, text, etc.) to be encrypted in such a way that the decrypted information appears as a visual image. One of the best-known techniques has been credited to Moni Naor and Adi Shamir, who developed it in 1994. They demonstrated a visual secret sharing scheme, where a binary image was broken up into n shares so that only someone with all n shares could decrypt the image, while any n − 1 shares revealed no information about the original image. Each share was printed on a separate transparency, and decryption was performed by overlaying the shares. When all n shares were overlaid, the original image would appear. There are several generalizations of the basic scheme including k-out-of-n visual cryptography, and using opaque sheets but illuminating them by multiple sets of identical illumination patterns under the recording of only one single-pixel detector, which exposed the image. Using a similar idea, transparencies can be used to implement a one-time pad encryption, where one transparency is a shared random pad, and another transparency acts as the ciphertext. Normally, there is an expansion of space requirement in visual cryptography. But if one of the two shares is structured recursively, the efficiency of visual cryptography can be increased to 100%. Some antecedents of visual cryptography are in patents from the 1960s. Other antecedents are in the work on perception and secure communication. Visual cryptography can be used to protect biometric templates in which decryption does not require any complex computations. == Example == In this example, the binary image has been split into two component images. Each component image has a pair of pixels for every pixel in the original image. These pixel pairs are shaded black or white according to the following rule: if the original image pixel was black, the pixel pairs in the component images must be complementary; randomly shade one ■□, and the other □■. When these complementary pairs are overlapped, they will appear dark gray. On the other hand, if the original image pixel was white, the pixel pairs in the component images must match: both ■□ or both □■. When these matching pairs are overlapped, they will appear light gray. So, when the two component images are superimposed, the original image appears. However, without the other component, a component image reveals no information about the original image; it is indistinguishable from a random pattern of ■□ / □■ pairs. Moreover, if you have one component image, you can use the shading rules above to produce a counterfeit component image that combines with it to produce any image at all. == (2, n) visual cryptography sharing case == Sharing a secret with an arbitrary number of people, n, such that at least 2 of them are required to decode the secret is one form of the visual secret sharing scheme presented by Moni Naor and Adi Shamir in 1994. In this scheme we have a secret image which is encoded into n shares printed on transparencies. The shares appear random and contain no decipherable information about the underlying secret image, however if any 2 of the shares are stacked on top of one another the secret image becomes decipherable by the human eye. Every pixel from the secret image is encoded into multiple subpixels in each share image using a matrix to determine the color of the pixels. In the (2, n) case, a white pixel in the secret image is encoded using a matrix from the following set, where each row gives the subpixel pattern for one of the components: {all permutations of the columns of} : C 0 = [ 1 0 . . . 0 1 0 . . . 0 . . . 1 0 . . . 0 ] . {\displaystyle \mathbf {C_{0}=} {\begin{bmatrix}1&0&...&0\\1&0&...&0\\...\\1&0&...&0\end{bmatrix}}.} While a black pixel in the secret image is encoded using a matrix from the following set: {all permutations of the columns of} : C 1 = [ 1 0 . . . 0 0 1 . . . 0 . . . 0 0 . . . 1 ] . {\displaystyle \mathbf {C_{1}=} {\begin{bmatrix}1&0&...&0\\0&1&...&0\\...\\0&0&...&1\end{bmatrix}}.} For instance in the (2,2) sharing case (the secret is split into 2 shares and both shares are required to decode the secret) we use complementary matrices to share a black pixel and identical matrices to share a white pixel. Stacking the shares we have all the subpixels associated with the black pixel now black while 50% of the subpixels associated with the white pixel remain white. == Cheating the (2, n) visual secret sharing scheme == Horng et al. proposed a method that allows n − 1 colluding parties to cheat an honest party in visual cryptography. They take advantage of knowing the underlying distribution of the pixels in the shares to create new shares that combine with existing shares to form a new secret message of the cheaters choosing. We know that 2 shares are enough to decode the secret image using the human visual system. But examining two shares also gives some information about the 3rd share. For instance, colluding participants may examine their shares to determine when they both have black pixels and use that information to determine that another participant will also have a black pixel in that location. Knowing where black pixels exist in another party's share allows them to create a new share that will combine with the predicted share to form a new secret message. In this way a set of colluding parties that have enough shares to access the secret code can cheat other honest parties. == Visual steganography == 2×2 subpixels can also encode a binary image in each component image. For example, each white pixel of each component image could be represented by two black subpixels, while each black pixel represented by three black subpixels. When overlaid, each white pixel of the secret image is represented by three black subpixels, while each black pixel is represented by all four subpixels black. Each corresponding pixel in the component images is randomly rotated to avoid orientation leaking information about the secret image. == In popular culture == In "Do Not Forsake Me Oh My Darling", a 1967 episode of TV series The Prisoner, the protagonist uses a visual cryptography overlay of multiple transparencies to reveal a secret message – the location of a scientist friend who had gone into hiding.
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