A virtual influencer, sometimes described as a virtual persona or virtual model, is a computer-generated fictional character that can be used for a variety of marketing-related purposes, but most frequently for social media marketing, in lieu of online human "influencers". Most virtual influencers are designed using computer graphics and motion capture technology to resemble real people in realistic situations. Common derivatives of virtual influencers include VTubers, which broadly refer to online entertainers and YouTubers who represent themselves using virtual avatars instead of their physical selves. == History == Virtual influencers are fundamentally synonymous with virtual idols, which originate from Japan's anime and Japanese idol culture that dates back to the 1980s. The first virtual idol created was Lynn Minmay, a fictional singer and main character of the anime television series Super Dimension Fortress Macross (1982) and the animated film adaptation Macross: Do You Remember Love? (1984). Minmay's success led to the production of more Japanese virtual idols, such as EVE from the Japanese cyberpunk anime Megazone 23 (1985), and Sharon Apple in Macross Plus (1994). Virtual idols were not always well received – in 1995, Japanese talent agency Horipro created Kyoko Date, which was inspired by the Macross franchise and dating sim games such as Tokimeki Memorial (1994). Date failed to gain commercial success despite drawing headlines for her debut as a CGI idol, largely due to technical limitations leading to issues such as unnatural movements, an issue also known as the uncanny valley. Since their inception, many virtual idols created have achieved continual success, with notable names including the Vocaloid singer Hatsune Miku, and the VTuber Kizuna AI. Technological advancements have also enabled production teams to use artificial intelligence and advanced techniques to customize the personalities and behavior of virtual idols. Due to modern-day advancements in technology, many virtual idols have held real-life tours and events. Notable ones include Hatsune Miku's titular tour Miku Expo and Hololive's concerts with many of their idols from their English, Japanese and Indonesian branches. Some notable events including virtual singers and influencers have included: Hatsune Miku opening for Lady Gaga in 2014 and Hoshimachi Suisei's concerts at the famous Budokan venue in Japan and her addition to the Forbes Japan list of '30 Under 30' individuals who are changing the world in their respective fields. == Benefits and criticism == From a branding perspective, virtual influencers are perceived to be much less likely to be mired in scandals. In China, celebrities caught in bad publicity such as singer Wang Leehom and entertainer Kris Wu have heightened the appeal of virtual influencers, since their existence relies entirely on computer-generated imagery and they are therefore unlikely to cause any damage to a brand's image by association. Some studies have also suggested that Generation Z consumers have a unique appetite for virtual idols and influencers, since they grew up in the age of the internet. Studies also show that human-like appearance of virtual influencers show higher message credibility than anime-like virtual influencers. Scholars and commentators have also questioned the ethics and cultural impact of virtual influencers, arguing that computer-generated personas can entrench unrealistic beauty standards while diffusing accountability for labor, identity, and consent. Business and marketing analysts have also warned that disclosure and governance remain inconsistent, recommending clearer guardrails and transparency when brands deploy synthetic spokespeople. In 2025, reporting highlighted concerns that AI-driven "virtual humans" could displace human creators and sales workers, intensifying debates over the future of creative labor and authenticity online. == Notable examples == === Virtual bands === Eternity - A South Korean virtual idol group formed by Pulse9. Gorillaz - A virtual band formed in 1998. K/DA - A virtual K-pop girl group created as part of the League of Legends video game franchise. MAVE: - A South Korean virtual girl group formed in 2023 by Metaverse Entertainment. Pentakill - A virtual heavy metal band created as part of the League of Legends video game franchise. Plave (band) - A South Korean virtual boy band formed by VLast. Squid Sisters and Off the Hook - Two virtual pop idol duos as part of the Splatoon series. Studio Killers - A Finnish-Danish-British virtual band formed in 2011. === Vocaloids === Hatsune Miku (modeled after Saki Fujita) Kagamine Rin/Len (modeled after Asami Shimoda) Megurine Luka (modeled after Yū Asakawa) Meiko (modeled after Meiko Haigō) Kaito (modeled after Naoto Fūga) === VTubers === Kano Kizuna AI Neuro-sama VShojo Ironmouse Projekt Melody Nijisanji Hololive Akai Haato Gawr Gura Hoshimachi Suisei Natsuiro Matsuri === Other examples === Ami Yamato Crazy Frog FN Meka IA Kuki AI Kyoko Date Kyra Miquela Naevis Shudu Gram
Unfold (app)
Unfold is a mobile application that allows users to create social media content using a variety of templates and other tools. It was founded in 2018 by Alfonso Cobo and Andy McCune. It enables users to add photos, video, and text with a variety of tools. In 2019, Unfold was acquired by Squarespace. == History == In January 2017, Alfonso Cobo was studying at Parsons School of Design when he realized there was no software or app that could create a portfolio of his work on an iPad. Cobo created an app called Portfolio, a basic version of a portfolio layout app, and the first one to exist for iPad. He launched it in 2017. After launching the first version of Portfolio, Cobo realized the more popular market and use case was on mobile. Around that time, Instagram was launching Stories. As a result, Cobo pivoted the app away from portfolios and instead focused on an app to showcase one's stories. Cobo later contacted Andy McCune, founder of social media account Earth, to collaborate with Unfold. Unfold also partnered with various companies to create custom templates. These include Equinox, Tommy Hilfiger, NARS, Billboard Music Awards, and Product Red. Unfold also launched a collection of Product Red templates to help eliminate HIV/AIDS in several African countries. In 2019, Squarespace acquired Unfold. The Unfold app has been downloaded over 60 million times and has been used to create over 1 billion Instagram stories. == Features == With Unfold, users can utilize hundreds of templates to make social content for social media platforms such as Instagram, Snapchat, and Facebook. The free app offers users basic templates and standard fonts, filters, and stickers, and there are also premium templates available for a monthly subscription. With Unfold+ and Unfold Pro (previously Unfold for Brands), users can access premium templates and tools, as well as upload custom brand assets and fonts. In 2020, Unfold launched Bio Sites, which allows users to link to multiple sites and platforms.
AI Sales Assistants: Free vs Paid (2026)
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Tagged Deterministic Finite Automaton
In the automata theory, a tagged deterministic finite automaton (TDFA) is an extension of deterministic finite automaton (DFA). In addition to solving the recognition problem for regular languages, TDFA is also capable of submatch extraction and parsing. While canonical DFA can find out if a string belongs to the language defined by a regular expression, TDFA can also extract substrings that match specific subexpressions. More generally, TDFA can identify positions in the input string that match tagged positions in a regular expression (tags are meta-symbols similar to capturing parentheses, but without the pairing requirement). == History == TDFA were first described by Ville Laurikari in 2000. Prior to that it was unknown whether it is possible to perform submatch extraction in one pass on a deterministic finite-state automaton, so this paper was an important advancement. Laurikari described TDFA construction and gave a proof that the determinization process terminates, however the algorithm did not handle disambiguation correctly. In 2007 Chris Kuklewicz implemented TDFA in a Haskell library Regex-TDFA with POSIX longest-match semantics. Kuklewicz gave an informal description of the algorithm and answered the principal question whether TDFA are capable of POSIX longest-match disambiguation, which was doubted by other researchers. In 2017 Ulya Trafimovich described TDFA with one-symbol lookahead. The use of a lookahead symbol reduces the number of registers and register operations in a TDFA, which makes it faster and often smaller than Laurikari TDFA. Trafimovich called TDFA variants with and without lookahead TDFA(1) and TDFA(0) by analogy with LR parsers LR(1) and LR(0). The algorithm was implemented in the open-source lexer generator RE2C. Trafimovich formalized Kuklewicz disambiguation algorithm. In 2018 Angelo Borsotti worked on an experimental Java implementation of TDFA; it was published later in 2021. In 2019 Borsotti and Trafimovich adapted POSIX disambiguation algorithm by Okui and Suzuki to TDFA. They gave a formal proof of correctness of the new algorithm and showed that it is faster than Kuklewicz algorithm in practice. In 2020 Trafimovich published an article about TDFA implementation in RE2C. In 2022 Borsotti and Trafimovich published a paper with a detailed description of TDFA construction. The paper incorporated their past research and presented multi-pass TDFA that are better suited to just-in-time determinization. They also compared TDFA against other algorithms and provided benchmarks. == Formal definition == TDFA have the same basic structure as ordinary DFA: a finite set of states linked by transitions. In addition to that, TDFA have a fixed set of registers that hold tag values, and register operations on transitions that set or copy register values. The values may be scalar offsets, or offset lists for tags that match repeatedly (the latter can be represented efficiently using a trie structure). There is no one-to-one mapping between tags in a regular expression and registers in a TDFA: a single tag may need many registers, and the same register may hold values of different tags. The following definition is according to Trafimovich and Borsotti. The original definition by Laurikari is slightly different. A tagged deterministic finite automaton F {\displaystyle F} is a tuple ( Σ , T , S , S f , s 0 , R , R f , δ , φ ) {\displaystyle (\Sigma ,T,S,S_{f},s_{0},R,R_{f},\delta ,\varphi )} , where: Σ {\displaystyle \Sigma } is a finite set of symbols (alphabet) T {\displaystyle T} is a finite set of tags S {\displaystyle S} is a finite set of states with initial state s 0 {\displaystyle s_{0}} and a subset of final states S f ⊆ S {\displaystyle S_{f}\subseteq S} R {\displaystyle R} is a finite set of registers with a subset of final registers R f {\displaystyle R_{f}} (one per tag) δ : S × Σ → S × O ∗ {\displaystyle \delta :S\times \Sigma \rightarrow S\times O^{}} is a transition function φ : S f → O ∗ {\displaystyle \varphi :S_{f}\rightarrow O^{}} is a final function, where O {\displaystyle O} is a set of register operations of the following types: set register i {\displaystyle i} to nil or to the current position: i ← v {\displaystyle i\leftarrow v} , where v ∈ { n , p } {\displaystyle v\in \{\mathbf {n} ,\mathbf {p} \}} copy register j {\displaystyle j} to register i {\displaystyle i} : i ← j {\displaystyle i\leftarrow j} copy register j {\displaystyle j} to register i {\displaystyle i} and append history: i ← j ⋅ h {\displaystyle i\leftarrow j\cdot h} , where h {\displaystyle h} is a string over { n , p } {\displaystyle \{\mathbf {n} ,\mathbf {p} \}} === Example === Figure 0 shows an example TDFA for regular expression ( 1 a 2 ) ∗ 3 ( a | 4 b ) 5 b ∗ {\displaystyle (1a2)^{}3(a|4b)5b^{}} with alphabet Σ = { a , b } {\displaystyle \Sigma =\{a,b\}} and a set of tags T = { 1 , 2 , 3 , 4 , 5 } {\displaystyle T=\{1,2,3,4,5\}} that matches strings of the form a … a b … b {\displaystyle a\dots ab\dots b} with at least one symbol. TDFA has four states S = { 0 , 1 , 2 , 3 } {\displaystyle S=\{0,1,2,3\}} three of which are final S f = { 1 , 2 , 3 } {\displaystyle S_{f}=\{1,2,3\}} . The set of registers is R = { r 1 , r 2 , r 3 , r 4 , r 5 } {\displaystyle R=\{r_{1},r_{2},r_{3},r_{4},r_{5}\}} with a subset of final registers R f = { r 1 , r 2 , r 3 , r 4 , r 5 } {\displaystyle R_{f}=\{r_{1},r_{2},r_{3},r_{4},r_{5}\}} where register r i {\displaystyle r_{i}} corresponds to i {\displaystyle i} -th tag. Transitions have operations defined by the δ {\displaystyle \delta } function, and final states have operations defined by the φ {\displaystyle \varphi } function (marked with wide-tipped arrow). For example, to match string a a b {\displaystyle aab} , one starts in state 0, matches the first a {\displaystyle a} and moves to state 1 (setting registers r 1 , r 2 {\displaystyle r_{1},r_{2}} to undefined and r 3 {\displaystyle r_{3}} to the current position 0), matches the second a {\displaystyle a} and loops to state 1 (register values are now r 1 = 0 , r 2 = r 3 = 1 {\displaystyle r_{1}=0,r_{2}=r_{3}=1} ), matches b {\displaystyle b} and moves to state 2 (register values are now r 1 = 1 , r 2 = r 3 = r 4 = 2 {\displaystyle r_{1}=1,r_{2}=r_{3}=r_{4}=2} ), executes the final operations in state 2 (register values are now r 1 = 1 , r 2 = r 3 = r 4 = 2 , r 5 = 3 {\displaystyle r_{1}=1,r_{2}=r_{3}=r_{4}=2,r_{5}=3} ) and finally exits TDFA. == Complexity == Canonical DFA solve the recognition problem in linear time. The same holds for TDFA, since the number of registers and register operations is fixed and depends only on the regular expression, but not on the length of input. The overhead on submatch extraction depends on tag density in a regular expression and nondeterminism degree of each tag (the maximum number of registers needed to track all possible values of the tag in a single TDFA state). On one extreme, if there are no tags, a TDFA is identical to a canonical DFA. On the other extreme, if every subexpression is tagged, a TDFA effectively performs full parsing and has many operations on every transition. In practice for real-world regular expressions with a few submatch groups the overhead is negligible compared to matching with canonical DFA. == TDFA construction == TDFA construction is performed in a few steps. First, a regular expression is converted to a tagged nondeterministic finite automaton (TNFA). Second, a TNFA is converted to a TDFA using a determinization procedure; this step also includes disambiguation that resolves conflicts between ambiguous TNFA paths. After that, a TDFA can optionally go through a number of optimizations that reduce the number of registers and operations, including minimization that reduces the number of states. Algorithms for all steps of TDFA construction with pseudocode are given in the paper by Borsotti and Trafimovich. This section explains TDFA construction on the example of a regular expression a ∗ t b ∗ | a b {\displaystyle a^{}tb^{}|ab} , where t {\displaystyle t} is a tag and { a , b } {\displaystyle \{a,b\}} are alphabet symbols. === Tagged NFA === TNFA is a nondeterministic finite automaton with tagged ε-transitions. It was first described by Laurikari, although similar constructions were known much earlier as Mealy machines and nondeterministic finite-state transducers. TNFA construction is very similar to Thompson's construction: it mirrors the structure of a regular expression. Importantly, TNFA preserves ambiguity in a regular expression: if it is possible to match a string in two different ways, then TNFA for this regular expression has two different accepting paths for this string. TNFA definition by Borsotti and Trafimovich differs from the original one by Laurikari in that TNFA can have negative tags on transitions: they are needed to make the absence of match explicit in cases when there is a bypass for a tagged transition. Figure 1 shows TNFA for the example regu
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HTK Limited
HTK Limited is a software-as-a-service company that provides mobile phone messaging and IVR services. Founded in 1996, HTK is headquartered in Ipswich, Suffolk, UK. HTK provide mass notification services. Specifically, the "Police Direct" messaging service to Suffolk and Norfolk Constabularies. In 2010 the HTK Horizon SaaS platform was selected by the Scottish Environment Protection Agency (SEPA) for their Floodline Warnings Direct service. == History == HTK was founded in 1996 by Marlon Bowser and Adrian Gregory and from the outset focused on what has now become commonly known as Software-as-a-Service. in 2004, according to the Deloitte Fast 50 (UK), HTK was the 17th fastest growing company in the East of England. In 2005 The Times listed HTK 65th nationally and 4th in the East of England in the Sunday Times & Microsoft "Tech Track 100" awards. In 2009 the company was approved as a supplier to UK Government under a new framework agreement. In 2010 HTK launched version 2.2 of its Horizon platform, with a feature set that signals a shift from mass notification into the customer service automation market.
Daniel J. Hulme
Daniel Hulme (born 21 February 1980) is a British businessman, investor, academic and commentator, working in the field of Artificial Intelligence (AI), applied technology and ethics. He is the CEO and founder of Satalia that exited to WPP plc in 2021 for a rumoured $100M where he is also Chief AI Officer. Hulme is also an angel investor in emerging technology companies. In 2024 Hulme co-founded Conscium, an AI Safety company which tests AI Agents and verifies that they do what they are supposed to do. It is also investigating whether AIs will soon become conscious, and how to test for that, and developing more efficient approaches to AI development using neuromorphic computing. Alongside building and scaling Satalia, Hulme was also a Co-Founding Director of Faculty (company) AI - previously ASI Data-Science. In 2026, Accenture announced it had agreed to acquire Faculty for $1bn. Hulme founded Satalia in 2008, a company that provides AI products and consultancy for governments and companies such as Tesco,DFS Furniture,PwC and the BBC. He received a masters and doctorate in AI from University College London (UCL), and is now their Computer Science Entrepreneur in residence, where he teaches how AI can be applied to solve business and social problems. After exiting Satalia to WPP plc Hulme took the dual role of Chief AI Officer at WPP where he is responsible for informing and coordinating AI across the group. In 2026 Hulme was elected as a Founding Fellow of the Academy for the Mathematical Sciences, in recognition of his contributions at the intersection of AI and applied mathematics. Hulme is an angel investor and also a frequent public speaker and writer on the topics of AI, ethics, technology, innovation, decentralization and organisational design. == Early life and education == Hulme was born in 1980. He grew up in the seaside town of Morecambe in north west England. After completing secondary school, Hulme moved to London to study at University College London. On completing his under graduate degree, Hulme stayed at UCL to complete a master's degree and then an EngD. All three degrees were in subjects related to AI. In 2009 Hulme was awarded a Kauffman Global Entrepreneur Scholarship, which saw him visit institutes in the United States to better understand their culture of innovation, and what UK business people could learn from it. This included a tour of Stanford, MIT, Berkeley and Harvard, along with a placement at Cisco Systems HQ in Silicon Valley. == Career == === Satalia === Hulme founded NPComplete Limited in 2007, and incorporated it in 2008, a few months before completing his PhD. NPComplete Limited trades as Satalia. The London-based company provides full-stack AI consultancy and products, helping organisations harness data science, machine learning and AI to solve complex problems, including real-time optimisation. NPComplete refers to mathematical NP-completeness, which describes a class of exponential problems in the field of computational complexity theory. The trading name of NPComplete, Satalia, is a portmanteau of SAT (Short for satisfiability, as in the Boolean satisfiability problem) and the Latin phrase Et alia. Satalia seeks to solve hard problems, in particular the class of exponentially hard problems found in academia and industry known as NP-hardness. In 2016, Satalia was the only UK company to appear in the Gartner Cool Vendors list for data science. In November 2019, City A.M. reported that Satalia was the 39th fastest growing tech firm in the UK, with three year growth at 886%. Satalia was acquired by WPP plc in August 2021 for a rumored $100,000,000, where Hulme was the majority shareholder. === Conscium === Conscium is the World's first commercial organisation dedicated to the understanding, verification and validation of conscious AI and its implications for developing safe, efficient neuromorphic models. Conscium is an AI safety company with three workstreams: AI agent verification. Verification of AI agents developed by third parties to ensure they are beneficial and not harmful. Development of neuromorphic systems. Neuromorphic computing refers to technologies that can process information more like a biological brain compared to existing approaches, making them far more adaptive, scalable and efficient than current AI. Research into artificial consciousness. This workstream is led by Mark Solms, Chair of Neuropsychology at the University of Cape Town. This research aims to better understand what consciousness in AI systems and machines would look like, and, if and when machines do reach consciousness, what the moral and ethical implications would be. Conscium was founded in 2024 in London by a team including Hulme, Ed Charvet, Calum Chace, Ted Lappas, and Panagiotis Repoussis. Conscium has recruited some of the world’s leading neuroscientists and computer scientists to its advisory board, including Anil Seth, Mark Solms, Karl J. Friston, Anthony Finkelstein, Benjamin Rosman, David Wood, Jonathan Shock, Megan Peters, Moran Cerf, Nicholas Humphrey, Nicky Clayton, Nikola Kasabov, Steve Furber, and Suzanne Livingston. Supported by these world-leading experts, Conscium is creating a neuromorphic computing lab to research and validate the capacity of machines to acquire consciousness, making them safer for humanity. Conscium has published an open letter warning of the risks of AI suffering if care is not taken to mitigate against that possibility when and if AI becomes conscious. Signatories of the letter included Stephen Fry, Karl Friston and Anthony Finkelstein. === The Partnership for Research Into Sentient Machines (PRISM) === Hulme is one of the founding partners of PRISM - The Partnership for Research Into Sentient Machines, a non-profit set up to help prepare society for a future with conscious, or seemingly conscious, artificial intelligence. === Academia === Hulme's master's degree topic was on simulating artificial life, where he used Evolutionary algorithm's to generate emergent intelligence in AI agent's with Artificial Neural Network brains. His PhD spanned modelling bumblebee brains and mathematical optimization. Hulme maintained his connection with UCL after completing his doctorate, staying on in various teaching positions. From 2014 to Oct 2019 he was the Director of UCL's Business analytics MSc, which dealt with the application of AI to government, social, and business problems. As of 2020, Hulme is UCL's (University College London) Entrepreneur-in-Residence. He is also a faculty member and lecturer at Singularity University, and a visiting lecturer at London School of Economics's Marshall Institute. === Public engagement === Hulme frequently speaks for TEDx, Google and at various other events. He specialises in Artificial Intelligence, Decentralization, Organisational Design, and Innovation. He has written numerous articles and contributed to several books, largely concerning AI, as well as applied technology and related ethical issues. In 2017, along with Elon Musk, Stuart J. Russell, Geoffrey Hinton and Demis Hassabis, Hulme was one of the 116 founders of robotics and AI companies to sign an open letter to the United Nations, warning against the use of AI in autonomous weapons. Hulme also consults with various companies, governments and other organisations, independently of Satalia.