Tinybop is a Brooklyn based publisher of apps for children. == History == Tinybop is a Brooklyn-based children's media company established in 2011 by Raul Gutierrez. App titles are released in two series: the Explorer's Library - a series of science apps and Digital Toys - series of open-ended construction apps. == Published apps == Explorer's Library Titles: The Human Body – An anatomy app for children. Released 2013. The company's first app was illustrated by Kelli Anderson and has been downloaded millions of times. Selected for the American Library Association's Notable Children's Media List in 2022. Named Apple App Store's Best of 2013. Winner of the Digital Ehon Yuichi Kimura Prize for Children's Digital Media. Plants – An app about biomes around the world. Homes – An app about houses around with world. Illustrated by Tuesday Bassen. Winner of the Parents Gold Choice Award for children's apps. Simple Machines – A children's physics app about simple machines. The Earth – An app for children about the geologic Earth illustrated by Sarah Jacoby. Weather – A children's weather app. Skyscrapers – A children's app about building tall buildings. Space – An interactive solar system. Mammals – A children's app about mammals illustrated by Wenjia Tang. Winner of the Digital Ehon Award for Children's Educational media. Coral Reef – An app about marine ecosystems. Winner of an Excellence in Early Learning Digital Media Honor from the American Library Association. State of Matter – An app covering solids, liquids, and gases. Winner of Excellence in Early Learning Digital Media Honor from the American Library Association. Light and Color – An app about light and color. Selected for The American Library Association's Notable Children's Media List 2023. Winner of the 2022 Yoichi Sakakihara Prize for Children's Media. Digital Toys Titles: The Robot Factory – A robot building app for children illustrated by Owen Davey. Apple named The Robot Factory as iPad App of the Year in 2015. The Everything Machine – A visual coding app for children. The Everything Machine was named Apple's Best of 2015. Monsters – A monster creation app illustrated by Tianhua Mao. The Infinite Arcade – An arcade game building app. Me: A Kids Diary – A digital journal for children. Selected for The American Library Association's Notable Children's Media List 2020. The Creature Garden – An app that allows children to create fantastical animals illustrated by Natasha Durley. Selected for The American Library Association's Notable Children's Media List 2021. Things that Go Bump – A multiplayer game set in an enchanted Japanese house, released on Apple Arcade in 2018.
Image subtraction
Image subtraction or pixel subtraction or difference imaging is an image processing technique whereby the digital numeric value of one pixel or whole image is subtracted from another image, and a new image generated from the result. This is primarily done for one of two reasons – levelling uneven sections of an image such as half an image having a shadow on it, or detecting changes between two images. This method can show things in the image that have changed position, brightness, color, or shape. For this technique to work, the two images must first be spatially aligned to match features between them, and their photometric values and point spread functions must be made compatible, either by careful calibration, or by post-processing (using color mapping). The complexity of the pre-processing needed before differencing varies with the type of image, but is essential to ensure good subtraction of static features. This is commonly used in fields such as time-domain astronomy (known primarily as difference imaging) to find objects that fluctuate in brightness or move. In automated searches for asteroids or Kuiper belt objects, the target moves and will be in one place in one image, and in another place in a reference image made an hour or day later. Thus, image processing algorithms can make the fixed stars in the background disappear, leaving only the target. Distinct families of astronomical image subtraction techniques have emerged, operating in both image space or frequency space, with distinct trade-offs in both quality of subtraction and computational cost. These algorithms lie at the heart of almost all modern (and upcoming) transient surveys, and can enable the detection of even faint supernovae embedded in bright galaxies. Nevertheless, in astronomical imaging, significant 'residuals' remain around bright, complex sources, necessitating further algorithmic steps to identify candidates (known as real-bogus classification) The Hutchinson metric can be used to "measure of the discrepancy between two images for use in fractal image processing".
International Webmasters Association
The International Webmasters Association (IWA) is a non-profit association for education and certification of web professionals founded in 1996. It provides a Certified Web Professional certification. One of its objectives is to build a World Wide Web that is a true global community. According to the IWA, as of 2025 it has more than 100 official chapters with over 300,000 individual members in 106 countries. In 2001, the IWA merged with the HTML Writers Guild (HWG) and joined the World Wide Web Consortium (W3C). IWA's accomplishments include the publishing of the industry's first guidelines for ethical and professional standards, web certification and education programs, specialized employment resources, and technical assistance to individuals and businesses. IWA members participate to the activities of W3C WCAG Working Group, ATAG Working Group, and the XHTML Working Group. They have also participated in other initiatives such as the Multimodal Interaction Working Group which developed EMMA, the Extensible MultiModal Annotation markup language.
Asynchronous module definition
Asynchronous module definition (AMD) is a specification for the programming language JavaScript. It defines an application programming interface (API) that defines code modules and their dependencies, and loads them asynchronously if desired. Implementations of AMD provide the following benefits: Website performance improvements. AMD implementations load smaller JavaScript files, and then only when they are needed. Fewer page errors. AMD implementations allow developers to define dependencies that must load before a module is executed, so the module does not try to use outside code that is not available yet.... In addition to loading multiple JavaScript files at runtime, AMD implementations allow developers to encapsulate code in smaller, more logically-organized files, in a way similar to other programming languages such as Java. For production and deployment, developers can concatenate and minify JavaScript modules based on an AMD API into one file, the same as traditional JavaScript. AMD provides some CommonJS interoperability. It allows for using a similar exports and require() interface in the code, although its own define() interface is more basal and preferred. The AMD specification is implemented by Dojo Toolkit, RequireJS, and other libraries.
Friending and following
Friending is the act of adding someone to a list of "friends" on a social networking service. The notion does not necessarily involve the concept of friendship. It is also distinct from the idea of a "fan"—as employed on the WWW sites of businesses, bands, artists, and others—since it is more than a one-way relationship. A "fan" only receives things. A "friend" can communicate back to the person friending. The act of "friending" someone usually grants that person special privileges (on the service) with respect to oneself. On Facebook, for example, one's "friends" have the privilege of viewing and posting to one's "timeline". Following is a similar concept on other social network services, such as Twitter and Instagram, where a person (follower) chooses to add content from a person or page to their newsfeed. Unlike friending, following is not necessarily mutual, and a person can unfollow (stop following) or block another user at any time without affecting that user's following status. The first scholarly definition and examination of friending and defriending (the act of removing someone from one's friend list, also called unfriending) was David Fono and Kate Raynes-Goldie's "Hyperfriendship and beyond: Friends and Social Norms on LiveJournal" from 2005, which identified the use of the term as both a noun and a verb by users of early social network site and blogging platform LiveJournal, which was originally launched in 1999. == Friend/follower count, friend collecting, and multiple accounts == The addition of people to a friend list without regard to whether one actually is their friend is sometimes known as friend whoring. Matt Jones of Dopplr went so far as to coin the expression "friending considered harmful" to describe the problem of focusing upon the friending of more and more people at the expense of actually making any use of a social network. Friend collecting is the adding of hundreds or thousands of friends/followers, a not uncommon order of magnitude on some social sites. As a result, many teen users feel pressured to heavily curate their posts, posting only carefully posed and edited photographs with well-thought-out captions. Some Instagram users will create a second account, known as a Finsta (short for "Fake Instagram"). A Finsta is typically private, and the owner only allows close friends to follow it. Since the follower count is kept down, the posts can be more candid and silly in nature. Users may also create multiple accounts based on their interests. Someone with a personal social media account might be a photographer and maintain a separate account for that. There is risk associated with following large numbers of people: scholars say that social anxiety could be an effect of managing a large social media network, as users can feel jealous and have a "fear of missing out". == Unfriending and unfollowing == Unfriending is the act of removing someone from a friends list. On Facebook, this means the action is unilateral, meaning, the friendship is terminated on both sides. The act of unfriending is often used when one user was flirting and made the other uncomfortable. Unfollowing is a little different. When a user unfollows someone on Instagram or Twitter, it continues a one-sided relationship. Often, the unfollowed user doesn't realize they were unfollowed, so they continue the following. == Social network friending and friendship == There are distinct groups of "friends" that one can friend on a social networking service. The notion of a social network friend does not necessarily embody the concept of friendship. Although terminology has not yet evolved to distinguish the different types of social networking friends, they can be broken into the following three categories. friends who are actually known These are people that may be one's friends or family in real life, with whom one has regular interaction either on-line or off-line. organizational friends These are companies and other organizations who maintain a "friending" relationship as a contacts list. complete strangers These are social networking "friends" with whom one has no relationship at all. Within these categories "friends" can be made up of strong ties, weak existing ties, weak latent ties, and parasocial ties. Strong ties can be made up of close family members and friends where self-disclosure, intimacy and frequent content occur. Weak existing ties can be made up of acquaintances, co-workers and distance relatives with whom the user has inconsistent contact. Weak latent ties can be made up of people within a similar geographical location or profession that can be used as a potential future bridge to other connections. Parasocial ties can be made up of celebrities, public figures and media personas. Human nature is to reciprocate a friending, marking someone as a friend who has marked oneself as a friend. This is a social norm for social networking services. However, this leads to mixing up who is an actual friend, and who is a contact. Tagging someone as a "contact" who has marked one as a "friend" can be perceived as impolite. Other concerns about this issue are treated in Sherry Turkle's Alone Together which analyses many behavioral dynamics in social media friendships. Turkle defines herself as "cautiously optimistic", but expresses concern that distance communications may undermine genuine face-to-face spoken discourses, lessening people's expectations of one another. One social networking service, FriendFeed, allows one to friend someone as a "fake" friend. The person "fake" friended receives the usual notifications for friending, but that person's updates are not received. Gavin Bell, author of Building Social Web Applications, describes this mechanism as "ludicrous". Results from a 2007 survey the Center for the Digital Future stated that only 23% of internet users have at least one virtual friend whom they have only met online. Ideally the number of virtual friends is directly proportional to the use of the Internet, but the same survey showed 20% of heavy-users (more than 3 hours/day) who claimed an average of 8.7% online friends, reported at least one relationship that started virtually and migrated to in-person contact. This results and other concerning issues are included in the book Networked: The New Social Operating System co-written by Lee Rainie and Barry Wellman in 2012. == Ethical considerations == The act of "friending" someone on a social networking service has particular ethical implications for judges in the United States. Judicial codes of conducts in the various states generally incorporate some form of provision that judges should avoid even the appearance of impropriety. Whether this regulates and even prohibits judges "friending" attorneys that appear before them, and law enforcement personnel, has been the subject of some analysis by the judicial ethics panels of the various states. They haven't all agreed on the guidance that they have given to judges: The New York state Judicial Ethics committee in 2009 simply advised judges to employ caution, noting that the issue of "friending" someone on a social networking service is a publicly observable act that has little difference from other public behavior concerns judges already face. The Florida Judicial Ethics Advisory committee in 2009 noted that, judges being normal human beings, it was unavoidable for judges to form friendships without the responsibilities of their job. It prohibited judges from friending any attorneys that appeared before them, whilst allowing friending of those who do not, on the grounds that it may give the appearance to the general public (even if the substance is otherwise) that those attorneys who are friended hold special sway with the judge. A minority opinion of the committee asserted that there is a substantive difference between "friending" on a social networking service and actual friendship, and that the general public, being aware of the norms of social networking services, was capable of drawing this distinction and would not reasonably conclude either a special degree of influence or a violation of the code of judicial conduct. This minority opinion was outnumbered twice in 2009, both in the Judicial Ethics Advisory and in the Florida Supreme Court Judicial Ethics Advisory committee. The South Carolina judicial conduct committee in 2009 permitted judges to friend attorneys and law enforcement personnel, with the proviso that no judicial business should be conducted upon nor discussed via the social networking service. "... a judge should not become isolated from the community in which the judge lives.", the committee stated. The Kentucky Judicial Ethics committee in 2010 took the same position as the minority opinion in Florida. It urged judges to exercise caution, but recognized that the act of friending "does not, in and of itself, indicate the degree or intensity of a judge's relationship with the person who is the 'friend'
Joseph Stanislaus Ostoja-Kotkowski
Joseph Stanislaus Ostoja-Kotkowski AM, FRSA (also known as J. S. Ostoja-Kotkowski, Ostoja and Stan Ostoja-Kotkowski; 28 December 1922 – 2 April 1994) was best known for his ground-breaking work in chromasonics, laser kinetics and 'sound and image' productions. He earned recognition in Australia and overseas for his pioneering work in laser sound and image technology. His work included painting (instrumental in developing geometric art in Australia), photography, film-making, theatre design, fabric design, murals, kinetic and static sculpture, stained glass, vitreous enamel murals, op-collages, computer graphics, and laser art. Ostoja flourished between 1940 and 1994. Ostoja's films are still being exhibited. == Biography == Joseph Stanislaus Ostoja-Kotkowski was born in Golub, Poland, on 28 December 1922, descending from an old noble family that was part of the Clan of Ostoja. He studied drawing under Olgierd Vetesco in Przasnysz from 1940-1945. After winning a scholarship, he completed his studies at the Düsseldorf Academy of Fine Arts in Germany in 1949. In 1950 Ostoja migrated to Australia, arriving in Melbourne where he supported himself with work as a labourer. He enrolled at the Victorian School of Fine Arts National Gallery School under Alan Sumner and William Dargie 1950-1955 and there introduced the new abstract expression of Europe both to lecturers and students. He settled in the Adelaide Hills, South Australia, on the Booth estate at Stirling, living under the patronage of the Booth family for over 40 years (Freya Booth, the wife of Edward Stirling Booth, was a daughter of the artist Sir Hans Heysen). His first one-man exhibition was also in South Australia at the Royal Society of Arts, Adelaide. In 1956 Ostoja met and collaborated with Ian Davidson in the production of the short film Five South Australian Artists, and became involved in stage and theatre set design. He co-produced several experimental films again with Ian Davidson, including The Quest of Time in 1957 Ostoja's work in abstract expression began to receive accolades. He won the Cornell Prize for the canvas Form in Landscape. He started to design sets for theatre and dance including for Six Characters in Search of an Author by Luigi Pirandello (1957); the South Australian production of Samuel Beckett's Waiting for Godot (1958); Gaetano Donizetti's Elixir of Love, with novel light settings and modulations, for the Elder Conservatorium of the University of Adelaide which used his techniques for their Opera Workshops (1959); for The Egg; and for two performances of the South Australian Ballet Theatre with light/colour abstract presentations (1959). 1960 This year he designed sets for a new opera group which would eventually grow into the South Australian Opera Company. Among other theatrical events, he designed and executed the scenery for Moon on a Rainbow Shawl by Errol John, and The Teahouse of the August Moon by John Patrick, (a production by the University of Adelaide Theatre Guild). He received artistic satisfaction but little financial reward for these efforts. In this year also, he staged a visual production on the theme of Orpheus, using dance, music and voice with several projectors. This was the first attempt at quadraphonic sound in Australia, working in collaboration with Derek Jolly, who provided the sound and projection equipment. It was also the first demonstration of "Chromasonics" - the science of translating sound into visual images. Ostoja then designed innovative "abstracted" scenery for a production of The Marriage of Figaro and Benjamin Britten's The Turn of the Screw. 1961 Ostoja designed the sets for the controversial South Australian production of Patrick White's The Ham Funeral - also Alan Seymour's Swamp Creatures, both performed by the University of Adelaide Theatre Guild. He designed and constructed six stained glass windows for the Refectory at the University of Adelaide. In this period Ostoja designed special lights and gauzes for difficult effects required in an ambitious production of the opera Don Carlos by the Opera Workshop, for the Elder Conservatorium. 1962 Ostoja designed and built sets for the production of J.B, by Archibald MacLeish, for the second Adelaide Festival of Arts. He exhibited vitreous enamel works in Melbourne's Argus Gallery. Max Harris, in The Bulletin of 20 October 1962, praised Ostoja's sets for My Cousin from Fiji in Union Theatre, Adelaide, and his technique of rear screen projections as later adopted throughout Australia. 1963 Ostoja continued to develop Multi-Image projections, demonstrating for the first time in Australia the concept later to be known as 'audio-visuals!'. Ostoja gave Sir Herbert Read, the art critic, a personal viewing of one of his visual presentations. At Christmas, in the Elder Conservatorium, collaborating again with Derek Jolly, Ostoja gave what was probably the world's first "visual concert", using special projectors and incorporating music, colours and shapes. 1964 With fellow Adelaide artist John Dallwitz, Ostoja co-designed the first of several experimental dance and stage productions in the Adelaide Festival of Arts Sound and Image. The production featured Adelaide dancer Elizabeth_Cameron_Dalman. Also for the Adelaide Festival of Arts of that year, he designed the largest light mosaic ever staged up to that time, upon the facade of an 11-storey building. Ostoja was invited to New Zealand, and exhibited the first electronically generated images in Australia in Melbourne, at the Argus Gallery. His design for the 50-foot (15 m) bas-relief mural for the new B.P. building in Melbourne was the subject of a film which won the "Blue Ribbon" Award in the American Film Festival in New York. 1965 Ostoja designed and made the first light kinetic mural in Australia, and continued to evolve theatrical works using multi-screen and Multi-projector techniques. The Production of Jean Genet's The Balcony was very controversial. With Elizabeth Dalman, Ostoja produced new dance forms for Melbourne Television. He introduced Op Art to Australia, both at South Yarra Gallery in Melbourne, and Gallery A in Sydney. 1966 With John Dallwitz, Ostoja was invited by the Adelaide Festival of Arts to present more experimental theatre, Sound and image 1966. This highly acclaimed production incorporated Australian poetry into the sound, electronic music, and visual images and featured the dancer Antonio Rodrigues. The architect Robin Boyd commissioned Ostoja to design two large Op murals for the Australian Pavilion entrance at the Expo 67. Ostoja was awarded a Churchill Fellowship, which enabled him to have extensive world travel, comparing art and technology in many countries. He began to work with language, contemporary poetry and prose, and computers. 1967 John Dallwitz and Ostoja presented Sound and Image at the Festival of Perth. In Berne, Switzerland, Ostoja received the "Excellence F.I.A.P." Award for innovative photography. 1968 At the Adelaide Festival of Arts, Ostoja and John Dallwitz collaborated again to stage Sound and Image. This was the first theatre production in the world to use a laser beam. It also included the first science fiction play (The Veldt by Ray Bradbury) performed in Australia. Ostoja's theatre methods were increasingly attracting the attention of critics to how plays were staged. "Chromasonics", developed and introduced by Ostoja, was now being used extensively in the entertainment industry. 1969 Ostoja staged Krzysztof Penderecki's St. Luke Passion, a controversial, contemporary religious work. The South Australian The Advertiser wrote an extensive critique of Ostoja's work. Robin Boyd commissioned Ostoja to build a "Chromasonic" exhibit located in the Space Tube at the Australian Pavilion for Expo '70 in Osaka. 1970 Ostoja presented an Australian Aboriginal Dreamtime theme in his "Sound and Image" theatre, working with leading contemporary figures in poetry, music and dance. This was the first production of its kind in Australia, and appeared after the Festival in Melbourne, Sydney, Canberra and Perth. Ostoja's Space Scape mural, sixty feet long by ten feet high, won the Australia-wide competition for a mural for Adelaide Airport. His 120 feet (37 m) high 'light and sound' structure for the Adelaide Festival was the first of its kind in the world. 1971 Ostoja awarded a Creative Arts Fellowship at the Australian National University, Canberra. His 18-month stay resulted in the design and building of a "Chromasonics unit-laser", a 100 feet (30 m) Chromasonic tower, and a world premiere of a Synchronos concert. 1972 With Don Burrows and Don Banks, Ostoja presented Synchronos 72, where one could "hear the colours and see the sounds". Ostoja added Cymatics, developed during the Fellowship, to his workshop repertoire. He was invited to exhibit his photography in the National Gallery, Melbourne. 1973 Ostoja received a Fellowship from the Australian American Education Associatio
Algorithmic amplification
Algorithmic amplification is the process by which automated ranking and recommendation systems on digital platforms increase the visibility of certain content beyond its initial audience. Major platforms including Facebook, YouTube, TikTok, and X (formerly Twitter) use such systems to determine what appears in users' feeds and search results. The term is used in research on social media and digital media regulation to describe how platform design choices influence the distribution of online information. Unlike chronological feeds, algorithmic systems evaluate content using signals such as engagement rates, viewing duration, and predicted relevance to individual users. Content that performs strongly on these metrics may be promoted to progressively larger audiences through feeds, search rankings, or autoplay systems. The process is distinct from content moderation, which involves removing, labelling, or restricting content under platform rules, although the two can interact in practice. The concept is closely connected to the attention economy. Research has linked algorithmic amplification to the spread of misinformation and the circulation of political content, as well as to effects on young users' mental health. The scale and direction of those effects remain debated, in part because independent researchers have limited access to the internal workings of platform recommendation systems. Governments in the European Union, United Kingdom, United States, and China have pursued differing regulatory approaches to recommendation algorithms. The EU's Digital Services Act and the UK's Online Safety Act 2023 impose obligations on large platforms related to recommendation system transparency and risk, while China became the first country to enact binding legislation specifically targeting such systems. Internal documents and whistleblower testimony reported by the BBC in 2026 described how competitive pressure between Meta and TikTok led to trade-offs between engagement and user safety in the design of their recommendation systems. == Terminology == The term algorithmic amplification is used in media studies, platform governance scholarship and regulatory literature to describe how automated systems influence the distribution of content beyond what organic user sharing alone would produce. It is distinct from viral spread, which refers primarily to user-driven sharing behaviour, and from algorithmic bias, which describes systematic errors or unfairness in algorithmic outputs. The related term algorithmic curation is used for the broader process of selecting and ordering content, of which amplification is one possible outcome. The phrase also appears in regulatory and legislative discussion of recommendation systems. The European Union's Digital Services Act (DSA) identifies recommendation systems as a potential source of systemic risk, and the term appears frequently in academic and policy commentary on the regulation. In the United States, proposals including the Filter Bubble Transparency Act and the Kids Online Safety Act (KOSA) have used it to frame requirements around recommendation system transparency. In the United Kingdom, the House of Commons Science, Innovation and Technology Committee used the term in a 2025 report on how recommendation algorithms contributed to the spread of misinformation during the 2024 Southport riots. A Joint Declaration on AI and Freedom of Expression adopted in October 2025 by four international freedom of expression mandate holders, including the UN Special Rapporteur on Freedom of Opinion and Expression and the OSCE Representative on Freedom of the Media, stated that recommender systems and other AI-powered curation tools exert "a large hidden influence and gatekeeper role" over what information people access and consume. == Background == Early internet platforms typically displayed content in reverse-chronological order or through keyword-based search systems. Although the term is most often applied to social media, the underlying logic predates social media itself. A 2021 overview traced the origins of modern recommendation systems to the early 1990s, when they were first used experimentally for personal email and information filtering. The 1992 Tapestry mail system and the 1994 GroupLens news filtering system were early milestones before recommendation systems spread into e-commerce and other online services. As user bases and content volumes grew during the 2000s, major platforms including Google, YouTube, and Facebook developed machine-learning systems to personalise content delivery and prioritise material predicted to generate engagement. Facebook introduced its News Feed in 2006, which gradually shifted from chronological presentation towards algorithmically ranked content. YouTube altered its recommendation system in 2012 to prioritise watch time rather than clicks, a change the platform said was prompted by concerns that click-based metrics encouraged misleading thumbnails and low-quality videos. TikTok, launched internationally in 2018, adopted a model in which its primary content surface, the For You feed, is driven almost entirely by algorithmic recommendation rather than by a user's social graph. An internal document obtained by The New York Times in 2021 showed that the platform's algorithm optimised for retention and time spent, using signals such as watch duration, replays, likes, and comments to score and rank videos. Algorithmic recommendation also became central to platforms outside social media. Spotify's personalised features, including Discover Weekly, Release Radar, and Home recommendations, use behavioural signals and inferred "taste profiles" to surface tracks and artists beyond a listener's existing library. An ethnographic study of music curators at streaming platforms described this blend of algorithmic and human editorial selection as an "algo-torial" model of gatekeeping. Amazon adopted item-based collaborative filtering for product recommendations in 1998, and its recommendation engine has been described as one of the earliest large-scale deployments of recommendation technology in e-commerce. The same dynamics operate on adult content platforms. Law professor Amy Adler has argued that from 2007 onwards the pornography industry migrated to algorithm-driven streaming platforms, most of which are controlled by a single near-monopoly company, Aylo (formerly MindGeek). These platforms use algorithmic search engines, suggestions, rigid categorisation of content, and AI-driven search term optimisation in ways that produce the same distorting effects found on mainstream speech platforms, including filter bubbles, feedback loops, and the tendency of algorithmic recommendations to alter individual preferences. == Mechanisms == Recommendation systems commonly combine collaborative filtering, which predicts a user's preferences from the behaviour of similar users, with machine-learning models that predict which content a user is likely to engage with from their prior activity. In a common two-stage design, a platform first generates a set of candidate items from a large content pool and then ranks them using a scoring model with objectives such as predicted engagement or user satisfaction. Small changes in ranking criteria can shift exposure at scale, particularly when applied repeatedly across multiple browsing sessions. These systems typically rely on signals including engagement rates, viewing duration, click-through rates, and network relationships between users. Modern recommendation pipelines continuously update predictions as new behavioural data arrives, allowing platforms to adjust rankings in near real time. Users' revealed preferences, expressed through behaviour such as clicks and viewing time, do not always align with their stated preferences, expressed through explicit feedback such as surveys or content controls. Popularity signals can create feedback dynamics in which early engagement increases the likelihood that content will be shown to additional users. Experimental research on online cultural markets has demonstrated how such feedback processes can produce unequal visibility outcomes even when initial differences in content quality are small. == Beneficial and public-interest uses == Recommendation systems can help users navigate large volumes of content by surfacing material predicted to match their interests or needs, which can improve discoverability on platforms with large content libraries. In public health communication, platforms can help health authorities distribute timely information at scale, though the same recommendation systems also risk amplifying misinformation alongside official guidance. Sociologist Zeynep Tufekci has argued that the shift from independent blogs to large centralised platforms transferred gatekeeping power from traditional media to corporate algorithms. In the case of the Egyptian uprising of 2011, she noted that ordinary users